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~isPartOf:"Journal of global marketing"
~subject:"Designation of origin"
~subject:"Theory"
~subject:"Trade preferences"
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Search: subject_exact:"Herkunftsbezeichnung"
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Designation of origin
Theory
Trade preferences
Herkunftsbezeichnung
31
Consumer behaviour
27
Konsumentenverhalten
27
Brand image
19
Markenimage
19
Brand management
11
Markenführung
11
Rules of origin
9
Ursprungsregeln
9
country of origin
9
International marketing
8
Internationales Marketing
8
National culture
8
Nationalkultur
8
Brand
6
Markenartikel
6
China
5
Consumer ethnocentrism
4
Country of origin
4
Globalisierung
4
Globalization
4
India
4
Indien
4
Product quality
4
Produktqualität
4
Advertising effects
3
Confidence
3
Country image
3
South Korea
3
Südkorea
3
Vertrauen
3
Werbewirkung
3
animosity
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ethnocentrism
3
willingness to buy
3
Advertising
2
COO
2
Consumer boycott
2
Country-of-origin
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31
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31
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Aichner, Thomas
3
Coletti, Paolo
3
Wilken, Robert
3
Aashish, Kumar
2
Raman, Prashant
2
Bagdare, Shilpa
1
Bakır, Mahmut
1
Bruning, Edward R.
1
Chen, Hui-Ping
1
Chen, Tsai
1
Cheng, Kuangnen
1
Chung, Jae-eun
1
Coffey, Shannon
1
De Nisco, Alessandro
1
Dholakia, Ruby R.
1
Dodoo, Naa Amponsah
1
Duan, Jingyi
1
Forza, Cipriano
1
Frankwick, Gary L.
1
Guy, Bonnie S.
1
Hadjimarcou, John
1
Hamzaoui-Essoussi, Leila
1
Heuvel, Jauke van den
1
Hornikx, Jos
1
Hwang, Sun-jin
1
Janssen, Anne
1
Javalgi, Rajshekhar (Raj) G.
1
Jiménez, Fernando R.
1
Jo, Myung-soo
1
Ju, Ilyoung
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Kabadayi, Sertan
1
Khan, Muhammad Asif
1
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1
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1
Lai, Weipang
1
Lee, Hsiang-ming
1
Lee, Michael S.W.
1
Lee, Oscar
1
Lee, Wei-Na
1
Li, Chenglung
1
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Journal of global marketing
International marketing review
53
Journal of international consumer marketing
48
Journal of travel and tourism marketing
46
Journal of business research : JBR
44
Tourism management : research, policies, practice
43
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
39
Asia Pacific journal of marketing and logistics
31
Journal of world trade : law, economic policy, public policy
27
Journal of retailing and consumer services
26
International business review : the official journal of the European International Business Academy
24
Food policy : economics planning and politics of food and agriculture
22
The journal of consumer marketing
22
Tourism analysis : an interdisciplinary tourism & hospitality journal
22
Journal of international marketing
19
The journal of product & brand management
18
Tourism management perspectives : TMP
17
Journal of food products marketing
16
Journal of vacation marketing : an international journal
16
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
15
The journal of brand management : an international journal
15
Marketing intelligence & planning
14
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
13
Journal of hospitality marketing & management
13
The Estey Centre journal of international law and trade policy
13
Discussion paper series / Philippine Institute for Development Studies
12
Journal of vacation marketing
12
American journal of agricultural economics
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
11
Journal of international food & agribusiness marketing : JIFAM
11
The world economy : the leading journal on international economic relations
11
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
11
Canadian journal of agricultural economics : CJAE
10
Discussion paper / Centre for Economic Policy Research
10
European journal of marketing : EJM
10
European review of agricultural economics : ERAE
10
International journal of wine business research : IJWBR
10
Journal of agricultural & food industrial organization
10
RIETI discussion paper series
10
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ECONIS (ZBW)
31
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1
A hybrid analysis of consumer preference for domestic products : combining PLS-SEM and ANN approaches
Mkedder, Nadjim
;
Bakır, Mahmut
- In:
Journal of global marketing
36
(
2023
)
5
,
pp. 372-395
Persistent link: https://www.econbiz.de/10014390336
Saved in:
2
Country image at risk : spillover effects of product-harm crises and the role of trust
Aichner, Thomas
;
Wilken, Robert
;
Coletti, Paolo
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 73-89
Persistent link: https://www.econbiz.de/10012515199
Saved in:
3
Think global and buy global : the influence of global identity on indian consumers' behaviour toward Chinese smartphone brands
Raman, Prashant
;
Aashish, Kumar
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012515204
Saved in:
4
Country image at risk : spillover effects of product-harm crises and the role of trust
Aichner, Thomas
;
Wilken, Robert
;
Coletti, Paolo
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 73-89
Persistent link: https://www.econbiz.de/10012584503
Saved in:
5
Think global and buy global : the influence of global identity on Indian consumers' behaviour toward chinese smartphone brands
Raman, Prashant
;
Aashish, Kumar
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012584504
Saved in:
6
Is Consumer ethnocentrism scale, CETSCALE, applicable in Africa?
Kibret, Abiot Tsegaye
;
Shukla, Amit
- In:
Journal of global marketing
34
(
2021
)
5
,
pp. 353-371
Persistent link: https://www.econbiz.de/10012695199
Saved in:
7
Pathways to global versus local brand preferences : the roles of cultural identity and brand perceptions in emerging African markets
Yeboah-Banin, Abena A.
;
Quaye, Emmanuel Silva
- In:
Journal of global marketing
34
(
2021
)
5
,
pp. 372-391
Persistent link: https://www.econbiz.de/10012695201
Saved in:
8
Partners or foes? : cross-country consumer animosity, ethnocentrism, and nationalism in times of international crisis
De Nisco, Alessandro
;
Massi, Marta
;
Papadopoulos, Nicolas G.
- In:
Journal of global marketing
33
(
2020
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10012260094
Saved in:
9
The COO construct : methodological and related issues in a globalized world
Dholakia, Ruby R.
;
Zhao, Miao
;
Duan, Jingyi
- In:
Journal of global marketing
33
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012201059
Saved in:
10
Consumers' purchase intentions of bi-national products : effects of country-of-brand, country-of-manufacture, and trusting beliefs
Coffey, Shannon
;
Kabadayi, Sertan
- In:
Journal of global marketing
33
(
2020
)
1
,
pp. 18-33
Persistent link: https://www.econbiz.de/10012201060
Saved in:
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