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~isPartOf:"Journal of global marketing"
~subject:"Werbung"
~type_genre:"Article in journal"
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Werbung
Print advertising
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Heuvel, Jauke van den
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Hornikx, Jos
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Journal of global marketing
Journal of current issues and research in advertising : JCIRA
5
Journal of marketing communications
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History of retailing and consumption
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International journal of advertising : the quarterly review of marketing communications
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Journal of international consumer marketing
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Services marketing quarterly
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International journal of advertising : the review of marketing communications
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Australasian marketing journal
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European journal of marketing : EJM
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Journal of advertising research
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Journal of hospitality marketing & management
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of media business studies
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Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Management science : journal of the Institute for Operations Research and the Management Sciences
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The journal of services marketing
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American economic journal
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Eurasian business review
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European journal of political economy
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Health marketing quarterly
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International journal of business & management : IJoBM
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International journal of business environment : IJBE
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International journal of innovation & sustainable development : IJISD
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of technology marketing : IJTMkt
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International marketing review
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Jahrbuch für Wirtschaftsgeschichte
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Journal for global business advancement : JGBA
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business & economics research
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Journal of business ethics : JOBE
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How brands highlight country of origin in magazine advertising : a content analysis
Hornikx, Jos
;
Meurs, Frank van
;
Heuvel, Jauke van den
; …
- In:
Journal of global marketing
33
(
2020
)
1
,
pp. 34-45
Persistent link: https://www.econbiz.de/10012201062
Saved in:
2
The use of different endorser types in advertising : a content analysis of magazine advertisements
Schimmelpfennig, Christian
- In:
Journal of global marketing
32
(
2019
)
3
,
pp. 139-153
Persistent link: https://www.econbiz.de/10012201019
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