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~isPartOf:"Journal of historical research in marketing"
~person:"Lazer, William"
~subject:"Marketingtheorie"
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Lazer, William
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Journal of historical research in marketing
AMS review : official publication of the Academy of Marketing Science
3
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ECONIS (ZBW)
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Reflections on the American
Marketing
Association Doctoral Consortium
Lazer, William
;
Bennett, Peter D.
- In:
Journal of historical research in marketing
3
(
2011
)
2
,
pp. 251-260
Persistent link: https://www.econbiz.de/10009233210
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2
William Lazer : reflections on my American
Marketing
Association presidency
Lazer, William
- In:
Journal of historical research in marketing
6
(
2014
)
4
,
pp. 548-562
Persistent link: https://www.econbiz.de/10010434528
Saved in:
3
William Lazer : reflections on my career
Lazer, William
- In:
Journal of historical research in marketing
5
(
2013
)
2
,
pp. 231-243
Persistent link: https://www.econbiz.de/10009758434
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