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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of marketing management : MM"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Konsumentenverhalten
Emotion
108
Consumer behaviour
75
Customer satisfaction
27
Kundenzufriedenheit
27
Advertising effects
25
Werbewirkung
25
Advertising
17
Werbung
17
Dienstleistungsqualität
16
Service quality
16
Beziehungsmarketing
15
Relationship marketing
15
Hotel industry
14
Hotellerie
14
emotions
13
Brand image
12
Markenimage
12
Brand management
10
Markenführung
10
Gastronomie
9
Restaurant industry
9
Social Web
9
Social web
9
Arbeitszufriedenheit
8
Internet marketing
8
Job satisfaction
8
Marketing management
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Marketingmanagement
8
Online-Marketing
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Viral marketing
8
Virales Marketing
8
Anthropologie
6
Anthropology
6
Cognition
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Kognition
6
Bibliometrics
5
Bibliometrie
5
Brand
5
Corporate Social Responsibility
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75
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1
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English
75
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Prayag, Girish
4
Han, Heesup
2
Hanks, Lydia
2
Lee, Seonjeong
2
Mattila, Anna S.
2
Ribeiro, Manuel Alector
2
Sar, Sela
2
Abbas, Haidar
1
Ahmad, Aqeel
1
Ahmad, Naveed
1
Aideed, Hassan
1
Ali, Faizan
1
Almanza, Barbara
1
Amin, Muslim
1
Amirkhizi, Parisa Jourabchi
1
Andreu, Luisa
1
Antonetti, Paolo
1
Anzabi, Naeimeh
1
Apaolaza, Vanessa
1
Aroean, Lukman
1
Bae, Mikyeung
1
Baines, Paul
1
Baloglu, Seyhmus
1
Bayraktaroğlu, Gül
1
Behnke, Carl
1
Beise-Zee, Rian
1
Bilro, Ricardo Godinho
1
Blanchette, Isabelle
1
Bou-Hamad, Imad
1
Busser, James
1
Bıçakcıoğlu, Nilay
1
Cai, Ruiying
1
Cain, Lisa
1
Callison, Coy
1
Chaudhuri, Arjun
1
Chen, Shan-Pei
1
Chen, Yi
1
Chiu, Tsui-Hua
1
Chiu, Yen-Ting Helena
1
Choi, Soojin
1
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Journal of hospitality marketing & management
Journal of marketing communications
Journal of marketing management : MM
Journal of business research : JBR
153
Journal of retailing and consumer services
126
International journal of hospitality management
78
Psychology & marketing
55
Journal of consumer research : JCR ; an interdisciplinary bimonthly
51
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
40
Tourism management : research, policies, practice
39
Journal of travel and tourism marketing
35
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
34
The journal of brand management : an international journal
33
The journal of product & brand management
33
European journal of marketing : EJM
31
The journal of services marketing
31
International journal of consumer studies
30
International journal of contemporary hospitality management
27
Journal of marketing research : JMR
26
European journal of marketing
23
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
Marketing letters : a journal of research in marketing
23
The service industries journal
22
Journal of consumer behaviour : an international research review
20
Tourism management perspectives : TMP
20
International journal of advertising : the review of marketing communications
17
Journal of business ethics : JOBE
17
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
17
Asia Pacific journal of marketing and logistics
16
Journal of behavioral decision making
16
Journal of promotion management : innovations in planning and applied research
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
15
Journal of consumer research : JCR ; an interdisciplinary journal
15
Journal of economic psychology : research in economic psychology and behavioral economics
15
Cogent business & management
14
Journal of customer behaviour
14
Journal of service research : JSR
14
The journal of consumer marketing
14
Australasian marketing journal
13
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All
ECONIS (ZBW)
75
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1
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10
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75
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date (oldest first)
1
The effects of message framing in CSR advertising on consumers' emotions, attitudes, and behavioral intentions
Stadlthanner, Katja Anna
;
Andreu, Luisa
;
Ribeiro, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
7
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013357136
Saved in:
2
From screen to service : how corporate social responsibility messages on social media shape hotel consumer advocacy
Ahmad, Naveed
;
Ahmad, Aqeel
;
Lewandowska, Anna
;
Han, Heesup
- In:
Journal of hospitality marketing & management
33
(
2024
)
3
,
pp. 384-413
Persistent link: https://www.econbiz.de/10014511811
Saved in:
3
Marketing mobile payment to baby boomers during COVID-19 pandemic : the role of emotional appeal, advertising creativity and perceived value
Wisker, Zazli Lily
- In:
Journal of marketing communications
29
(
2023
)
6
,
pp. 535-557
Persistent link: https://www.econbiz.de/10014454794
Saved in:
4
Effects of hotels' corporate social responsibility (CSR) initiatives on green consumer behavior : investigating the roles of consumer engagement, positive emotions, and altruistic...
Raza, Ali
;
Muhammad Farrukh
;
Wang, Guofeng
;
Iqbal, …
- In:
Journal of hospitality marketing & management
32
(
2023
)
7
,
pp. 870-892
Persistent link: https://www.econbiz.de/10014369547
Saved in:
5
Emotional effects of product form in individualist and collectivist cultures
Amirkhizi, Parisa Jourabchi
;
Pourtalebi, Shahab
; …
- In:
Journal of marketing communications
29
(
2023
)
5
,
pp. 476-490
Persistent link: https://www.econbiz.de/10014321981
Saved in:
6
The effects of message order on emotions and donation intention in charity advertising : the mediating roles of negative and positive empathy
Bae, Mikyeung
- In:
Journal of marketing communications
29
(
2023
)
3
,
pp. 270-287
Persistent link: https://www.econbiz.de/10014232576
Saved in:
7
Key dimensions of memorable gastronomic experience : application of q-methodology
Rašan, Dora
;
Laškarin Ažić, Marina
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 615-630
Persistent link: https://www.econbiz.de/10014319781
Saved in:
8
Corporate social responsibility authenticity as an antecedent to customer citizenship behavior : evidence from hospitality industry in Taiwan
Dung Minh Nguyen
;
Chiu, Yen-Ting Helena
- In:
Journal of hospitality marketing & management
32
(
2023
)
4
,
pp. 477-504
Persistent link: https://www.econbiz.de/10014281024
Saved in:
9
The impact of digital marketing and promotional strategies on attitude and purchase intention towards financial products and service : a case of emerging economy
Dogra, Pallavi
;
Kaushal, Arun
- In:
Journal of marketing communications
29
(
2023
)
4
,
pp. 403-430
Persistent link: https://www.econbiz.de/10014294884
Saved in:
10
Does dysfunctional customer behavior really impact the turnover intention of hotel guest-contact employees? : the role of wisdom leadership and job embeddedness
El-Bayoumi Salem, Islam
;
Abbas, Haidar
;
Mousa, Mohamed
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 150-173
Persistent link: https://www.econbiz.de/10013545827
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