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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Internet marketing"
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Internet marketing
Kundenbindungsprogramm
49
Loyalty program
49
Consumer behaviour
38
Konsumentenverhalten
38
Beziehungsmarketing
28
Relationship marketing
28
Einzelhandel
11
Retail trade
11
Loyalty programs
8
Rabatt
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Rebate
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Food retailing
7
Lebensmitteleinzelhandel
7
Sales promotion
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Verkaufsförderung
6
Customer satisfaction
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Kundenzufriedenheit
5
Mobile Business
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Mobile business
5
Online retailing
5
Online-Handel
5
Preismanagement
5
Pricing strategy
5
E-commerce
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Electronic Commerce
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Marketing management
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Marketingmanagement
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loyalty
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Brand
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Markenartikel
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Mobile communications
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Mobile coupons
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Mobilkommunikation
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Pricing
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Theorie
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reward programs
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Australien
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Cox, Carmen
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Duan, Yongrui
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Liu, Tonghui
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Mao, Zhixin
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Journal of hospitality marketing & management
Journal of retailing and consumer services
Information systems research : ISR
3
International journal of contemporary hospitality management
2
Bridging the gap between advertising academia and practice
1
Business horizons
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Electronic markets : the international journal on networked business
1
European journal of operational research : EJOR
1
Forum Marketing
1
Gabler Research / Forum Marketing
1
Interfaces : the INFORMS journal on the practice of operations research
1
International business and economics research journal
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management and marketing research : IJMMR
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international business and economics : JIBE
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
1
Journal of the Academy of Marketing Science
1
Journal of vacation marketing : an international journal
1
Schriftenreihe Marketing, Management
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The journal of product & brand management
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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ECONIS (ZBW)
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1
How online reviews and coupons affect sales and pricing : an empirical study based on e-commerce platform
Duan, Yongrui
;
Liu, Tonghui
;
Mao, Zhixin
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169584
Saved in:
2
Consumer experiences of accommodation deals purchased via social coupon promotions : an Australian perspective
Cox, Carmen
- In:
Journal of hospitality marketing & management
24
(
2015
)
5/6
,
pp. 609-632
Persistent link: https://www.econbiz.de/10011349958
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