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~isPartOf:"Journal of hospitality marketing & management"
~person:"Liu, Chih-Hsing"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
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Liu, Chih-Hsing
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Journal of hospitality marketing & management
International journal of contemporary hospitality management
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International journal of hospitality management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Developing customer-based brand equity from both employee and customer perspectives
Liu, Chih-Hsing
;
Lin, Wen-Pei
;
Lu, Yu-Hung
;
Huang, Yi-Jhan
- In:
Journal of hospitality marketing & management
32
(
2023
)
3
,
pp. 285-316
Persistent link: https://www.econbiz.de/10014281014
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