//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of marketing management : MM"
~person:"Mendoza, Norma A."
~person:"Xie, Ying"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product information"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
2
Konsumentenverhalten
2
Product information
2
Produktinformation
2
Viral marketing
2
Virales Marketing
2
Consensus
1
Credibility
1
E-commerce
1
Electronic Commerce
1
Internet marketing
1
Kaufentscheidung
1
Language
1
Language style matching
1
Like button
1
Online consumer reviews
1
Online retailing
1
Online reviews
1
Online-Handel
1
Online-Marketing
1
Product reviews
1
Purchase decision
1
Purchase intentions
1
Review helpfulness
1
Review quality
1
Sprache
1
USA
1
United States
1
Variance
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Mendoza, Norma A.
Xie, Ying
Bao, Forrest S.
1
Blankson, Charles
1
Burton, Jamie
1
Cai, Weidong
1
Camilleri, Adrian R.
1
Chen, Tianwen
1
Chiou, Jyh-shen
1
Devlin, James F.
1
Fang, Dan
1
Fraser, Iain M.
1
Jai, Tun-Min
1
James, Russell N.
1
Jiménez, Fernando R.
1
Johnson, Devon S.
1
Kannan, P. K.
1
Khammash, Marwan
1
Kulkarni, Gauri
1
Liu, Angela Xia
1
Lowe, Ben
1
Monteiro, Diogo M. Souza
1
Pan, Lee-yun
1
Ratchford, Brian Thomas
1
Rose, Susan
1
Samouel, Phillip
1
Zhang, Jurui
1
more ...
less ...
Published in...
All
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of marketing management : MM
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
It's not just what you say, but how you say it : the effect of language style matching on perceived quality of consumer reviews
Liu, Angela Xia
;
Xie, Ying
;
Zhang, Jurui
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 70-86
Persistent link: https://www.econbiz.de/10012107042
Saved in:
2
Too popular to ignore : the influence of online reviews on purchase intentions of search and experience products
Jiménez, Fernando R.
;
Mendoza, Norma A.
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
3
,
pp. 226-235
Persistent link: https://www.econbiz.de/10010128361
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->