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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"The international journal of bank marketing : IJBM"
~person:"Pérez, Andrea"
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Beziehungsmarketing
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Corporate social responsibility
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Consumer behaviour
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Customer satisfaction
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Customers
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CSR expectations
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Pérez, Andrea
Kumar, V.
10
Verhoef, Peter C.
10
Palmatier, Robert W.
8
Homburg, Christian
6
Krafft, Manfred
6
Grewal, Dhruv
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Labrecque, Lauren I.
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Lee, Ju-Yeon
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Malthouse, Edward C.
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Petersen, J. Andrew
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Pfeifer, Phillip E.
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Rodríguez del Bosque, Ignacio A.
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Sesé, F. Javier
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Shankar, Venkatesh
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Thomas, Jacquelyn S.
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of the Academy of Marketing Science
The international journal of bank marketing : IJBM
Corporate social responsibility and environmental management
1
European journal of marketing : EJM
1
International journal of hospitality management
1
Journal of business ethics : JOBE
1
Journal of financial services marketing : JFSM
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The journal of product & brand management
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ECONIS (ZBW)
4
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Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011617865
Saved in:
2
The stakeholder management theory of CSR : a multidimensional approach in understanding customer identification and satisfaction
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
5
,
pp. 731-751
Persistent link: https://www.econbiz.de/10011606427
Saved in:
3
Customer responses to CSR in the Pakistani banking industry
Khan, Zia
;
Ferguson, David
;
Pérez, Andrea
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
4
,
pp. 471-493
Persistent link: https://www.econbiz.de/10011384253
Saved in:
4
Customer CSR expectations in the banking industry
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
3
,
pp. 223-244
Persistent link: https://www.econbiz.de/10010366744
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