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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"The service industries journal"
~person:"Román, Sergio"
~source:"econis"
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Consumer behaviour
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Customer satisfaction
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E-commerce
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Einzelhandel
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Electronic Commerce
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Konsumentenverhalten
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Kundenzufriedenheit
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Online retailing
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Confidence
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Deception
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Relationship marketing
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Román, Sergio
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
The service industries journal
Journal of business ethics : JOBE
2
Electronic commerce research
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of business research : JBR
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Journal of electronic commerce research : JECR
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Marketing in a digital world
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ECONIS (ZBW)
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The dark side of good reputation and loyalty in online retailing : when trust leads to retaliation through price unfairness
Riquelme, Isabel P.
;
Román, Sergio
;
Cuestas, Pedro J.
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 35-52
Persistent link: https://www.econbiz.de/10012060911
Saved in:
2
Consumers' perceptions of online and offline retailer deception : a moderated mediation analysis
Riquelme, Isabel P.
;
Román, Sergio
;
Iacobucci, Dawn
- In:
Journal of interactive marketing : a quarterly …
35
(
2016
),
pp. 16-26
Persistent link: https://www.econbiz.de/10011537907
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