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~isPartOf:"Journal of internet commerce"
~subject:"Indien"
~subject:"Markenimage"
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Indien
Markenimage
Consumer behaviour
152
Konsumentenverhalten
152
E-commerce
102
Electronic Commerce
102
Online retailing
102
Online-Handel
102
Internet marketing
77
Online-Marketing
77
Social Web
76
Social web
76
Website
44
Internet
42
Beziehungsmarketing
35
Relationship marketing
35
Confidence
31
Customer satisfaction
31
Kundenzufriedenheit
31
Vertrauen
31
Viral marketing
27
Virales Marketing
27
USA
26
United States
26
Innovation adoption
22
Innovationsakzeptanz
22
Brand management
21
Dienstleistungsqualität
21
Markenführung
21
Service quality
21
social media
18
trust
17
India
16
e-commerce
16
Data protection
14
Datenschutz
14
online shopping
14
Advertising effects
13
Brand image
13
Data security
13
Datensicherheit
13
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19
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1
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Article
28
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28
Aufsatz in Zeitschrift
28
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English
28
Author
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Khare, Arpita
3
Aslam, Wajeeha
2
Chawla, Deepak
2
Farhat, Kashif
2
Gupta, Nirupma
2
Handa, Meenakshi
2
Khare, Anshuman
2
Mokhtar, Sany Sanuri Mohd
2
Pandey, Shweta
2
Shveta Singh
2
Aeron, Prageet
1
Ahmad, Asad
1
Alagarsamy, Subburaj
1
Alam, Ansari Sarwar
1
Barakat, Karine Aoun
1
Bedi, Sarbjit Singh
1
Chen, Chih-ping
1
Dabbous, Amal
1
Fathima, Arshiya
1
Ferreira, Caitlin
1
Gaur, Sanjaya Singh
1
Gupta, Bharat
1
Hafez, Md.
1
Herjanto, Halimin
1
Islam, Jamid Ul
1
Jain, Shilpi
1
Kaushik, Arun Kumar
1
Khan, Adil
1
Khan, Mohammed Naved
1
Kumar, Alok
1
Kumar, Vikas
1
Lal, Amit Kumar
1
Madhu, Sumetha
1
Mehdikhani, Rasoul
1
Mehrolia, Sangeeta
1
Minor-Cooley, Delonia
1
Mittal, Monika
1
Mohan, Geetha
1
Pani, Ashis K.
1
Parayitam, Satyanarayana
1
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Published in...
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Journal of internet commerce
Journal of business research : JBR
89
Journal of retailing and consumer services
64
International journal of internet marketing and advertising : IJIMA
51
The journal of product & brand management
50
The journal of brand management : an international journal
45
International journal of business information systems : IJBIS
37
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
32
International journal of electronic marketing and retailing : IJEMR
29
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
25
Global business review
22
International journal of technology marketing : IJTMkt
22
Cogent business & management
20
Journal of marketing communications
20
Journal of promotion management : innovations in planning and applied research
20
Tourism management : research, policies, practice
19
International journal of e-business research : an official publication of the Information Resources Management Association
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Asia Pacific journal of marketing and logistics
17
Marketing intelligence & planning
17
Finance India : the quarterly journal of Indian Institute of Finance
16
International journal of Indian culture and business management : IJICBM
16
International journal of business and globalisation : IJBG
16
International journal of business innovation and research : IJBIR
16
International journal of Indian culture and business management
15
Journal of marketing management : JMM ; journal of the Academy of Marketing
15
Working paper / Indian Institute of Management, Ahmedabad
15
International journal of advertising : the review of marketing communications
14
International journal of electronic finance : IJEF
14
Journal of electronic commerce research : JECR
14
Psychology & marketing
14
International journal of business excellence : IJBEX
13
International journal of services and operations management
13
Journal of global marketing
13
Journal of payments strategy & systems
13
Journal of promotion management : JPM
13
International journal of advertising : the quarterly review of marketing communications
12
South Asian journal of management : SAJM
12
Technological forecasting & social change : an international journal
12
Journal of advertising research
11
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Source
All
ECONIS (ZBW)
28
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28
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1
How many likes are good enough? : an evaluation of social media performance
Ferreira, Caitlin
;
Robertson, Jeandri
;
Reyneke, Mignon
- In:
Journal of internet commerce
21
(
2022
)
3
,
pp. 341-363
Persistent link: https://www.econbiz.de/10013352910
Saved in:
2
Relationship of the theory of consumption values and flow with online brand experience : a study of young consumers
Fathima, Arshiya
;
Khan, Adil
;
Alam, Ansari Sarwar
- In:
Journal of internet commerce
22
(
2023
)
4
,
pp. 509-537
Persistent link: https://www.econbiz.de/10014372872
Saved in:
3
A forgotten tale of lurking engagement and social media-based brand communities
Farhat, Kashif
;
Aslam, Wajeeha
;
Mokhtar, Sany Sanuri Mohd
; …
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 189-223
Persistent link: https://www.econbiz.de/10014288099
Saved in:
4
The nexus between social media marketing efforts and overall brand equity in the banking sector in Bangladesh : testing a moderated mediation model
Hafez, Md.
- In:
Journal of internet commerce
22
(
2023
)
2
,
pp. 293-320
Persistent link: https://www.econbiz.de/10014288104
Saved in:
5
Beyond social media engagement : holistic digital engagement and a social identity perspective
Farhat, Kashif
;
Aslam, Wajeeha
;
Mokhtar, Sany Sanuri Mohd
- In:
Journal of internet commerce
20
(
2021
)
3
,
pp. 319-354
Persistent link: https://www.econbiz.de/10012549664
Saved in:
6
Online promotions and hedonic motives as moderators in the relationship between e-impulsive buying tendency and customer satisfaction : evidence from India
Madhu, Sumetha
;
Soundararajan, Vasanthi
;
Parayitam, …
- In:
Journal of internet commerce
22
(
2023
)
3
,
pp. 395-431
Persistent link: https://www.econbiz.de/10014320493
Saved in:
7
Social commerce success : antecedents of purchase intention and the mediating role of trust
Dabbous, Amal
;
Barakat, Karine Aoun
;
Sayegh, May Merhej
- In:
Journal of internet commerce
19
(
2020
)
3
,
pp. 262-297
Persistent link: https://www.econbiz.de/10012258247
Saved in:
8
The effects of brand community identification on consumer behavior in online brand communities
Valmohammadi, Changiz
;
Taraz, Roghayeh
;
Mehdikhani, Rasoul
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. 74-96
Persistent link: https://www.econbiz.de/10013547771
Saved in:
9
Understanding Indian online clothing shopper loyalty and disloyalty : the impact of e-lifestyles and website quality
Pandey, Shweta
;
Chawla, Deepak
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 332-352
Persistent link: https://www.econbiz.de/10011636542
Saved in:
10
Mediating effect of brand relationship quality on relational bonds and online grocery retailer loyalty
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Singh, Brijesh
- In:
Journal of internet commerce
20
(
2021
)
2
,
pp. 246-272
Persistent link: https://www.econbiz.de/10012514131
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