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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~subject:"International marketing"
~subject:"World"
~subject:"macromarketing"
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Marktforschung
26
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Journal of macromarketing : examining the interactions among markets, marketing, and society
Handbook of research in international marketing
7
International marketing review
5
Journal of business research : JBR
5
Journal of global marketing
5
Journal of international consumer marketing
4
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
4
Consumption culture in Europe : insight into the beverage industry
3
ESOMAR publication series
3
Handbook on cross-cultural marketing
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Advances in international marketing
2
Betriebswirtschaftliche Studien
2
Beyond Hofstede : culture frameworks for global marketing and management
2
Developments in marketing science
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Gabler Edition Wissenschaft
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Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
2
Journal for global business advancement : JGBA
2
Journal of marketing management : MM
2
Market research handbook
2
Measurement and research methods in international marketing
2
Online-Forschung 2007 : Grundlagen und Fallstudien
2
Planung & Analyse / Special English edition Market research : Zeitschrift für Marktforschung und Marketing
2
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
2
Qualitätsmanagement und Qualitätssicherung : 7. Wissenschaftliche Tagung
2
Review of marketing research
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SAGE library in marketing
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Technological economics
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The journal of business & industrial marketing
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Woodhead Publishing series in consumer science and strategic marketing
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(Prentice-Hall international series in management)
1
A Wheatsheaf Paperback Original
1
AGMA-Forschungsberichte
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Advances in spatial science
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Advances in strategic management : a research annual
1
Agrarwirtschaft in der Informationsgesellschaft : 39. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V. vom 30. September bis 2. Oktober 1998 in Bonn
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1
Introduction to the special issue on research methodologies for macromarketing : macromarketing research : it’s not rocket science ... it’s much harder
Wooliscroft, Ben
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
1
,
pp. 8-10
Persistent link: https://www.econbiz.de/10011452293
Saved in:
2
Grounded Theory as a macromarketing methodology : critical insights from researching the marketing dynamics of Fairtrade Towns
Samuel, Anthony
;
Peattie, Kenneth J.
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
1
,
pp. 11-26
Persistent link: https://www.econbiz.de/10011452309
Saved in:
3
Involvement and detachment : the application of figurational sociology methodologies in consumer research and macromarketing
Sinclair, Gary
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
1
,
pp. 27-40
Persistent link: https://www.econbiz.de/10011452312
Saved in:
4
Developing markets? : understanding the role of markets and development at the intersection of macromarketing and Transformative Consumer Research (TCR)
Figueiredo, Bernardo
;
Chelekis, Jessica
; …
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
2
,
pp. 257-271
Persistent link: https://www.econbiz.de/10011286467
Saved in:
5
From subsistence marketplaces up, from general macromarketing theories down : bringing marketing's contribution to development into the theoretical midrange
Ingenbleek, Paul T. M.
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
2
,
pp. 199-212
Persistent link: https://www.econbiz.de/10010380639
Saved in:
6
Waste, art, and social change : transformative consumer research outside of the academy?
Tadajewski, Mark
;
Hamilton, Kathy
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
1
,
pp. 80-86
Persistent link: https://www.econbiz.de/10010257263
Saved in:
7
How market research shapes market spatiality : a global governmentality perspective
Møller Bjerrisgaard, Sofie
;
Kjeldgaard, Dannie
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
1
,
pp. 29-40
Persistent link: https://www.econbiz.de/10009771554
Saved in:
8
Journal of Macromarketing special issue : anti-consumption research and society
Lee, Michael S. W.
;
Cherrier, Hélène
;
Belk, Russell W.
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
3
,
pp. 187-189
Persistent link: https://www.econbiz.de/10010126293
Saved in:
9
Special issue: Marketing history at the center
2009
Persistent link: https://www.econbiz.de/10003818771
Saved in:
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