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~isPartOf:"Journal of marketing analytics : JMA"
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Customer value
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Journal of marketing analytics : JMA
Journal of retailing
Service business
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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Journal of the Academy of Marketing Science
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International journal of hospitality management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
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21st century business practices : the evolving trends in India
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Arbeitspapier / IMMF, Institut für Marketing-Management und -Forschung e.V. an der European Business School, Universität Schloß Reichartshausen
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Asia Pacific journal of marketing and logistics
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The effects of perceived value on loyalty : the moderating effect of market orientation adoption
Polo Peña, Ana Isabel
;
Frías Jamilena, Dolores María
; …
- In:
Service business
11
(
2017
)
1
,
pp. 93-116
Persistent link: https://www.econbiz.de/10011722452
Saved in:
2
Analysis of customer profit contribution for banks with the concept of marketing mix strategy between 4Cs and 5Ps
Lin, Tyrone T.
;
Lee, Chia-chi
;
Lin, Hsiao-chi
- In:
Service business
7
(
2013
)
1
,
pp. 37-59
Persistent link: https://www.econbiz.de/10009728552
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