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~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Marketing letters : a journal of research in marketing"
~language:"eng"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Textbook"
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Konsumentenverhalten
Theorie
1,491
Theory
1,491
Consumer behaviour
922
Experiment
445
USA
392
United States
392
Operations Research
301
Operations research
301
Game theory
278
Spieltheorie
278
Preismanagement
275
Pricing strategy
275
Decision
259
Entscheidung
258
Innovation
220
Marketing management
219
Marketingmanagement
219
Lieferkette
204
Supply chain
204
Mathematical programming
200
Mathematische Optimierung
200
Portfolio selection
197
Portfolio-Management
197
Beziehungsmarketing
189
Brand management
189
Markenführung
189
Relationship marketing
189
Capital income
184
Kapitaleinkommen
184
Risk
174
Risiko
172
Social Web
172
Social web
172
Börsenkurs
163
Share price
163
Internet marketing
160
Online-Marketing
160
Forecasting model
153
Prognoseverfahren
153
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23
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914
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922
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15
Konferenzbeitrag
15
Collection of articles of several authors
10
Sammelwerk
10
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2
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Conference proceedings
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Ghose, Anindya
7
Piacentini, Maria
7
Hogg, Margaret K.
6
Amaldoss, Wilfred
5
Belk, Russell W.
5
Girotra, Karan
5
Hosanagar, Kartik
5
Michaelidou, Nina
5
Netessine, Serguei
5
Su, Xuanming
5
Veer, Ekant
5
Vulcano, Gustavo
5
Carlson, Jamie
4
Dukes, Anthony
4
Guo, Liang
4
Harris, Lloyd C.
4
Haws, Kelly L.
4
Kim, Jungkeun
4
Lee, Dokyun
4
McKechnie, Sally
4
Romaniuk, Jenni
4
Simchi-Levi, David
4
Szmigin, Isabelle
4
Tadajewski, Mark
4
Tynan, Caroline
4
Allon, Gad
3
Banister, Emma N.
3
Barone, Michael J.
3
Bassamboo, Achal
3
Belavina, Elena
3
Bell, David R.
3
Blanchard, Simon J.
3
Bradlow, Eric T.
3
Broderick, Amanda J.
3
Bronnenberg, Bart J.
3
Carrigan, Marylyn
3
Choe, Chongwoo
3
Cui, Shiliang
3
Dennis, Charles
3
Devlin, James F.
3
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Journal of marketing management : MM
Management science : journal of the Institute for Operations Research and the Management Sciences
Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,892
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
347
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
239
Journal of food products marketing
231
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ECONIS (ZBW)
922
Showing
1
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10
of
922
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date (newest first)
date (oldest first)
1
Bayesian contextual choices under imperfect perception of attributes
He, Junnan
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1465-1482
Persistent link: https://www.econbiz.de/10014515045
Saved in:
2
Comparative statics of disclosure statements
Burkovskaya, Anastasia
;
Li, Jian
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1410-1427
Persistent link: https://www.econbiz.de/10014515035
Saved in:
3
Consumer time budgets and grocery shopping behavior
Bronnenberg, Bart J.
;
Klein, Tobias J.
;
Xu, Yan
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1596-1612
Persistent link: https://www.econbiz.de/10014515096
Saved in:
4
The consumption of advertising in the digital age : attention and ad content
Dukes, Anthony
;
Liu, Qihong
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2086-2106
Persistent link: https://www.econbiz.de/10014519900
Saved in:
5
Influence via ethos : on the persuasive power of reputation in deliberation online
Manzoor, Emaad
;
Chen, George H.
;
Lee, Dokyun
;
Smith, …
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1613-1634
Persistent link: https://www.econbiz.de/10014515097
Saved in:
6
Softening competition through unilateral sharing of customer data
Choe, Chongwoo
;
Cong, Jiajia
;
Wang, Chengsi
- In:
Management science : journal of the Institute for …
70
(
2024
)
1
,
pp. 526-543
Persistent link: https://www.econbiz.de/10014470040
Saved in:
7
Strategic visual merchandising of new and open-box products : evidence from experiment and retail data
Ertekin, Necati
;
Ding, Yuanyuan
;
Donohue, Karen
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2047-2065
Persistent link: https://www.econbiz.de/10014519885
Saved in:
8
The value of observing the buyers’ arrival time in dynamic pricing
Correa, José
;
Pizarro, Dana
;
Vulcano, Gustavo J.
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2107-2121
Persistent link: https://www.econbiz.de/10014519904
Saved in:
9
Ad expenditures and perceived quality : a replication and extension
Rajavi, Koushyar
;
Lehmann, Donald R.
;
Keller, Kevin Lane
; …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
1
,
pp. 161-169
Persistent link: https://www.econbiz.de/10014266093
Saved in:
10
The adoption and disadoption of electric vehicles by innovators
Parthasarathy, Madhavan
;
Lassar, Walfried
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 549-573
Persistent link: https://www.econbiz.de/10014457865
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