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~isPartOf:"Journal of marketing management : MM"
~person:"Daunt, Kate L."
~person:"Hodgson, Julia"
~person:"Hogg, Margaret K."
~person:"Kim, Jung-hwan"
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Journal of marketing management : MM
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How to create an influential anthropomorphic mascot : literary musings on marketing, make-believe, and meerkats
Patterson, Anthony
;
Khogeer, Yusra
;
Hodgson, Julia
- In:
Journal of marketing management : MM
29
(
2013
)
1/2
,
pp. 69-85
Persistent link: https://www.econbiz.de/10009733465
Saved in:
2
Exploring the forms of dysfunctional customer behaviour : a study of differences in servicescape and customer disaffection with service
Daunt, Kate L.
;
Harris, Lloyd C.
- In:
Journal of marketing management : MM
28
(
2012
)
1/2
,
pp. 129-153
Persistent link: https://www.econbiz.de/10009488952
Saved in:
3
The mall as bazaar : how kiosks influence consumer shopping behaviour
Runyan, Rodney
;
Kim, Jung-hwan
;
Baker, Julie
- In:
Journal of marketing management : MM
28
(
2012
)
1/2
,
pp. 85-102
Persistent link: https://www.econbiz.de/10009489009
Saved in:
4
The interrelationship between desired and undesired selves and consumption : the case of Greek female consumers' experiences
Karanika, Katerina
;
Hogg, Margaret K.
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1091-1111
Persistent link: https://www.econbiz.de/10008757649
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