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~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~subject:"Business-to-business marketing"
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Business-to-business marketing
Lieferantenmanagement
7
Supplier relationship management
7
Relationship marketing
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B-to-B-Marketing
4
Beziehungsmarketing
4
B2B marketing
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Channel management
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Sales force management
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Austauschtheorie
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Buyer behaviour
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Bush, Alan J.
1
Kim, Hyekyoung
1
Niedermeier, Keith E.
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Rocco, Richard A.
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Stone, Merlin David
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Wang, Emily
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Woodcock, Neil David
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Industrial marketing management : the international journal for industrial and high-tech firms
339
The journal of business & industrial marketing
152
Journal of business-to-business marketing
76
Journal of business research : JBR
72
SpringerLink / Bücher
12
Journal of marketing
10
Journal of the Academy of Marketing Science
10
Marketing intelligence & planning
10
Journal of personal selling & sales management
8
Journal of strategic marketing
8
The journal of personal selling & sales management : JPSSM
8
Gabler Edition Wissenschaft / Business-to-Business-Marketing
7
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of customer behaviour
6
Journal of service research
6
Springer eBook Collection / Business and Economics
6
Business-to-business marketing management : strategies, cases and solutions
5
International journal of procurement management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing research
5
The journal of services marketing
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
Berichte aus der Betriebswirtschaft
4
Cogent business & management
4
European journal of marketing
4
European journal of marketing : EJM
4
Gabler Edition Wissenschaft
4
Gabler Research
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of business market management : JBM
4
Journal of marketing analytics : JMA
4
Journal of marketing management : MM
4
Journal of revenue and pricing management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
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ECONIS (ZBW)
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1
Exploring buyer-seller dyadic perceptions of technology and relationships : implications for Sales 2.0
Rocco, Richard A.
;
Bush, Alan J.
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10011555611
Saved in:
2
The use of social media among business-to-business sales professionals in China : how social media helps create and solidify guanxi relationships between sales professionals and cu...
Niedermeier, Keith E.
;
Wang, Emily
;
Zhang, Xiaohzan
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 33-49
Persistent link: https://www.econbiz.de/10011555619
Saved in:
3
Sales and operations planning : using the internet and internet-based tools to further supply chain intergration
Stone, Merlin David
;
Woodcock, Neil David
- In:
Journal of research in interactive marketing : …
8
(
2014
)
1
,
pp. 18-36
Persistent link: https://www.econbiz.de/10010336910
Saved in:
4
The role of WOM and dynamic capability in B2B transactions
Kim, Hyekyoung
- In:
Journal of research in interactive marketing : …
8
(
2014
)
2
,
pp. 84-101
Persistent link: https://www.econbiz.de/10010387379
Saved in:
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