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Search: subject_exact:"Vertriebsform"
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Distribution channel
68
Vertriebsweg
68
Einzelhandel
36
Retail trade
36
Consumer behaviour
25
Konsumentenverhalten
25
E-commerce
20
Electronic Commerce
20
Online retailing
20
Online-Handel
20
Beziehungsmarketing
15
Relationship marketing
15
Preismanagement
11
Pricing strategy
11
Game theory
9
Spieltheorie
9
Multichannel retailing
8
Marketing management
7
Marketingmanagement
7
Internet marketing
6
Lieferkette
6
Online-Marketing
6
Retailing
6
Supply chain
6
Theorie
6
Theory
6
Food retailing
5
Lebensmitteleinzelhandel
5
Lieferantenmanagement
5
Multichannel strategy
5
Multikanalvertrieb
5
Supplier relationship management
5
Distribution channels
4
Emerging economies
4
Marketing channels
4
Pricing
4
Retail assortment
4
Schwellenländer
4
Sortiment
4
Brand management
3
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Undetermined
38
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Article
67
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1
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Article in journal
68
Aufsatz in Zeitschrift
68
Collection of articles of several authors
1
Sammelwerk
1
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English
68
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Breugelmans, Els
4
Campo, Katia
4
Mantrala, Murali K.
4
Neslin, Scott A.
4
Lamey, Lien
3
Melis, Kristina
3
Palmatier, Robert W.
3
Pauwels, Koen
3
Cai, Gangshu
2
Cao, Lanlan
2
Chung, Hwan
2
Farris, Paul W.
2
Ganesan, Shankar
2
Hult, G. Tomas M.
2
Ingene, Charles A.
2
Inman, J. Jeffrey
2
Kim, Stephen K.
2
Konuş, Umut
2
Lee, Eunkyu
2
Neves, Marcos Fava
2
Ratchford, Brian Thomas
2
Shankar, Venkatesh
2
Sharma, Amalesh
2
Verhoef, Peter C.
2
Ailawadi, Kusum L.
1
Anderl, Eva
1
Banerjee, Somnath
1
Basuroy, Suman
1
Batsakis, Georgios
1
Beldona, Srinath
1
Benedicktus, Ray L.
1
Bhaskaran, Sreekumar R.
1
Bian, Yiwen
1
Bilgicer, Tolga
1
Binder, Jochen
1
Biswas, Dipayan
1
Blut, Markus
1
Brady, Michael K.
1
Brock, Christian
1
Brown, Stephen
1
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Journal of retailing
Journal of retailing and consumer services
126
European journal of operational research : EJOR
108
International journal of production economics
95
Journal of marketing channels : ... distribution systems, strategy, and management
62
Journal of business research : JBR
60
Industrial marketing management : the international journal for industrial and high-tech firms
58
Management science : journal of the Institute for Operations Research and the Management Sciences
58
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
International journal of production research
48
Transportation research / E : an international journal
48
The international review of retail, distribution and consumer research
36
Omega : the international journal of management science
35
Handbuch Multi-Channel-Marketing
29
International journal of retail & distribution management
29
SpringerLink / Bücher
28
Journal of marketing research : JMR
27
Journal of the Academy of Marketing Science
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Journal of marketing
24
Production and operations management : an international journal of the Production and Operations Management Society
22
Production and operations management : the flagship research journal of the Production and Operations Management Society
22
Marketing letters : a journal of research in marketing
21
The journal of business & industrial marketing
19
Europäische Hochschulschriften / 5
17
Gabler Edition Wissenschaft
17
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
17
Manufacturing & service operations management : M & SOM
17
American journal of agricultural economics
15
International journal of retail and distribution management
15
Journal of the Operational Research Society
15
Information systems research : ISR
14
International journal of logistics systems and management
14
Asia Pacific journal of marketing and logistics
13
Decision sciences : DS
13
International journal of logistics : research and applications
13
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
13
ERIM report series research in management
12
Electronic commerce research
12
European journal of industrial engineering : EJIE
11
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ECONIS (ZBW)
68
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41
The impact of the multi-channel retail mix on online store choice : does online experience matter?
Melis, Kristina
;
Campo, Katia
;
Breugelmans, Els
;
Lamey, Lien
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 272-288
Persistent link: https://www.econbiz.de/10011309679
Saved in:
42
Social contagion and customer adoption of new sales channels
Bilgicer, Tolga
;
Jedidi, Kamel
;
Lehmann, Donald R.
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011309681
Saved in:
43
The evolution of marketing channels : trends and research directions
Watson, George F., IV.
;
Worm, Stefan
;
Palmatier, Robert W.
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 546-568
Persistent link: https://www.econbiz.de/10011422341
Saved in:
44
The evolution of marketing channel research domains and methodologies : an integrative review and future directions
Krafft, Manfred
;
Goetz, Oliver
;
Mantrala, Murali K.
; …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 569-585
Persistent link: https://www.econbiz.de/10011422437
Saved in:
45
The role of marketing channels in supply chain management
Kozlenkova, Irina V.
;
Hult, G. Tomas M.
;
Lund, Donald J.
; …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 586-609
Persistent link: https://www.econbiz.de/10011422438
Saved in:
46
Looking back to move forward : a review of the evolution of research in international marketing channels
Hoppner, Jessica J.
;
Griffith, David A.
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 610-626
Persistent link: https://www.econbiz.de/10011422443
Saved in:
47
Leveraging distribution to maximize firm performance in emerging markets
Kumar, V.
;
Sunder, Sarang
;
Sharma, Amalesh
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 627-643
Persistent link: https://www.econbiz.de/10011422447
Saved in:
48
Consumer brand marketing through full- and self-service channels in an emerging economy
Venkatesan, Rajmkumar
;
Farris, Paul W.
;
Guissoni, Leandro A.
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 644-659
Persistent link: https://www.econbiz.de/10011422456
Saved in:
49
E-service quality : a meta-analytic review
Blut, Markus
;
Chowdhry, Nivritiv
;
Mittal, Vikas
;
Brock, …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 679-700
Persistent link: https://www.econbiz.de/10011422466
Saved in:
50
The impact of category captainship on the breadth and appeal of a retailer's assortment
Kurtuluş, Mümin
;
Ülkü, Sezer
;
Dotson, Jeffrey P.
; …
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 379-392
Persistent link: https://www.econbiz.de/10010408217
Saved in:
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