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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of vacation marketing : an international journal"
~subject:"Internet marketing"
~subject:"Online retailing"
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Search: subject_exact:"Bonusprogramm"
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Internet marketing
Online retailing
Kundenbindungsprogramm
43
Loyalty program
43
Consumer behaviour
34
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Beziehungsmarketing
22
Relationship marketing
22
Einzelhandel
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Jin, Hyun Seung
2
Li, Zonghuo
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Wang, Di
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Yang, Wensheng
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De Canio, Francesca
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Duan, Yongrui
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Hu, Xiaojian
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Ieva, M.
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Liu, Tonghui
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Mao, Zhixin
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Journal of retailing and consumer services
Journal of vacation marketing : an international journal
Information systems research : ISR
3
Journal of business research : JBR
3
Asia Pacific journal of marketing and logistics
2
BestMasters
2
International journal of contemporary hospitality management
2
International journal of production research
2
Journal of consumer behaviour : an international research review
2
Psychology & marketing
2
Administrative Sciences : open access journal
1
Asia-Pacific journal of management research and innovation
1
Bridging the gap between advertising academia and practice
1
Business horizons
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Central European business review : CEBR
1
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Electronic markets : the international journal on networked business
1
European journal of operational research : EJOR
1
Forum Marketing
1
Gabler Research / Forum Marketing
1
Interfaces : the INFORMS journal on the practice of operations research
1
International business and economics research journal
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management and marketing research : IJMMR
1
International journal of production economics
1
Issues in accounting education
1
Journal of hospitality marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international business and economics : JIBE
1
Journal of marketing
1
Journal of payments strategy & systems
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service management
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Journal of the Academy of Marketing Science
1
Modellbasiertes Management : Konferenz für Wirtschafts- und Sozialkybernetik KyWi 2013 vom 4. bis 5. Juli 2013 in Bern
1
Schriftenreihe Marketing, Management
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ECONIS (ZBW)
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1
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons
Zhang, Yue
;
Hu, Xiaojian
;
Yao, Gang
;
Xu, Liangcheng
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014462174
Saved in:
2
How online reviews and coupons affect sales and pricing : an empirical study based on e-commerce platform
Duan, Yongrui
;
Liu, Tonghui
;
Mao, Zhixin
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169584
Saved in:
3
Price, online coupon, and store service effort decisions under different omnichannel retailing models
Li, Zonghuo
;
Wang, Di
;
Yang, Wensheng
;
Jin, Hyun Seung
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209510
Saved in:
4
Omnichannel retailing operations with coupon promotions
Li, Zonghuo
;
Yang, Wensheng
;
Jin, Hyun Seung
;
Wang, Di
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012431670
Saved in:
5
Daily deal shoppers : what drives social couponing?
Ieva, M.
;
De Canio, Francesca
;
Ziliani, C.
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 299-303
Persistent link: https://www.econbiz.de/10011801990
Saved in:
6
A framework for designing and implementing effective online coupons in tourism and hospitality
Sigala, Marianna
- In:
Journal of vacation marketing : an international journal
19
(
2013
)
2
,
pp. 165-180
Persistent link: https://www.econbiz.de/10009743778
Saved in:
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