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~isPartOf:"Journal of retailing and consumer services"
~person:"Agrawal, Shiv Ratan"
~person:"Bondesson, Niklas"
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Journal of retailing and consumer services
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Brand value chain in practise; the relationship between mindset and market performance metrics : a study of the Swedish market for FMCG
Anselmsson, Johan
;
Bondesson, Niklas
- In:
Journal of retailing and consumer services
25
(
2015
),
pp. 58-70
Persistent link: https://www.econbiz.de/10011313600
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An Indian customer surrounding 7P's of service marketing
Kushwaha, G. S.
;
Agrawal, Shiv Ratan
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 85-95
Persistent link: https://www.econbiz.de/10010468494
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