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~isPartOf:"Journal of retailing and consumer services"
~person:"Bhowmick, Sanjay"
~person:"Chuah, Stephanie Hui-wen"
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Journal of retailing and consumer services
International journal of services, economics and management
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ECONIS (ZBW)
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What drives Gen Y loyalty? Understanding the mediated moderating roles of switching costs and alternative attractiveness in the value-satisfaction-loyalty chain
Chuah, Stephanie Hui-wen
;
Marimuthu, Malliga
; …
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 124-136
Persistent link: https://www.econbiz.de/10011697928
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2
Co-creation of value at the bottom of the pyramid : analysing Bangladeshi farmers' use of mobile telephony
Dey, Bidit Lal
;
Pandit, Ameet
;
Saren, Mike
;
Bhowmick, Sanjay
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 40-48
Persistent link: https://www.econbiz.de/10011442351
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