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~isPartOf:"Journal of retailing and consumer services"
~person:"Das, Gopal"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
4
Einzelhandel
4
Konsumentenverhalten
4
Relationship marketing
4
Retail trade
4
Brand image
2
India
2
Indien
2
Markenimage
2
Purchase intention
2
Retailer loyalty
2
Brand management
1
Customer value
1
Dienstleistungsqualität
1
Event marketing
1
Event-Marketing
1
Experiential value
1
Fashion
1
Fashion retail
1
Food retailing
1
Gender
1
Geschlecht
1
Indian food retailing
1
Kundenwert
1
Lebensmitteleinzelhandel
1
Markenführung
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Mode
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Non-food retailing
1
Perceived quality
1
Personality psychology
1
Persönlichkeitspsychologie
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Retail brand personality
1
Retail customer experience
1
Retailer association
1
Retailer awareness
1
Retailer perceived quality
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Retailer personality
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Scale development
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Self-congruity
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Das, Gopal
Prentice, Catherine
11
Lombart, Cindy
9
Park, Jungkun
7
Hollebeek, Linda D.
6
Klaus, Philipp
6
Louis, Didier
6
Agag, Gomaa
5
Khan, Imran
5
Molinillo, Sebastian
5
Mortimer, Gary
5
Rana, Nripendra P.
5
Fazal-e-Hasan, Syed
4
Han, Xiaoyun
4
Kuppelwieser, Volker
4
Loureiro, Sandra Maria Correia
4
Quach, Sara
4
Seger-Guttmann, Tali
4
Söderlund, Magnus
4
Thaichon, Park
4
Abdelmoety, Ziad Hassan
3
Anaya-Sánchez, Rafael
3
Arndt, Aaron D.
3
Bilgihan, Anil
3
Cambra-Fierro, Jesús
3
Carlson, Jamie
3
Cheah, Jun-Hwa
3
Dwivedi, Yogesh Kumar
3
Elms, Jonathan
3
Frasquet Deltoro, Marta
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Gong, Taeshik
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Harun, Ahasan
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Islam, Jamid Ul
3
Japutra, Arnold
3
Karande, Kiran
3
Kumar, Vikas
3
Pantano, Eleonora
3
Park, Eunil
3
Poncin, Ingrid
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Prybutok, Victor R.
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Journal of retailing and consumer services
International journal of electronic marketing and retailing : IJEMR
2
Global business review
1
International journal of Indian culture and business management
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of retail & distribution management
1
Journal of business research : JBR
1
Marketing intelligence & planning
1
The international review of retail, distribution and consumer research
1
The journal of business & industrial marketing
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ECONIS (ZBW)
4
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1
Experiential value : multi-item scale development and validation
Varshneya, Geetika
;
Das, Gopal
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 48-57
Persistent link: https://www.econbiz.de/10011628991
Saved in:
2
Impacts of retail brand personality and self-congruity on store loyalty : the moderating role of gender
Das, Gopal
- In:
Journal of retailing and consumer services
21
(
2014
)
2
,
pp. 130-138
Persistent link: https://www.econbiz.de/10010338596
Saved in:
3
Linkages of retailer personality, perceived quality and purchase intention with retailer loyalty : a study of Indian non-food retailing
Das, Gopal
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 407-414
Persistent link: https://www.econbiz.de/10010348744
Saved in:
4
Linkages of retailer awareness, retailer association, retailer perceived quality and retailer loyalty with purchase intention : a study of Indian food retail brands
Das, Gopal
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 284-292
Persistent link: https://www.econbiz.de/10010348757
Saved in:
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