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~isPartOf:"Journal of retailing and consumer services"
~person:"Gázquez-Abad, Juan Carlos"
~person:"Mou, Jian"
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Consumer behaviour
3
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3
Einzelhandel
2
Purchase behaviour
2
Purchase intention
2
Retail trade
2
Sales promotion
2
Store flyers
2
Verkaufsförderung
2
Advertising
1
Artificial intelligence
1
Binge watching
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Chatbots
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Commitment-involvement theory
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Computers as social actors
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Cross-border e-commerce
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Customer service
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Dienstleistungsqualität
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Digital content marketing
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Dual coding theory
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E-commerce
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Electronic Commerce
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Feature advertising
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Field experiment
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Flyer readership
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Freedom threat
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Heuristic-systematic model
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Hierarchy-of-effects model
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Human-computer interaction
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Kommunikation
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Kundenservice
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Künstliche Intelligenz
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Online retailing
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Online-Handel
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Gázquez-Abad, Juan Carlos
Mou, Jian
Prentice, Catherine
5
Paul, Justin
4
Akram, Umair
3
Das, Gopal
3
Jebarajakirthy, Charles
3
Söderlund, Magnus
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Thaichon, Park
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Fazal-e-Hasan, Syed
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Hamelin, Nicolas
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Jones, Robert Paul
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Journal of retailing and consumer services
Springer Proceedings in Business and Economics
8
SpringerLink / Bücher
4
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2
Springer eBook Collection / Business and Management
1
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1
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ECONIS (ZBW)
6
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1
Enjoy to read and enjoy to shop : an investigation on the impact of product information presentation on
purchase
intention in digital content marketing
Fan, Liu
;
Wang, Yawei
;
Mou, Jian
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460829
Saved in:
2
To resist or to
purchase
: the causal mechanism of binge-watching and program
purchase
Song, Lianlian
;
Zhang, Qiuxiang
;
Hu, Baixue
;
Mou, Jian
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013366326
Saved in:
3
I read, therefore I buy? : analyzing the impact of flyer distribution and readership on
purchase
behaviour
Ieva, Marco
;
Ziliani, Cristina
;
Gázquez-Abad, Juan Carlos
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209462
Saved in:
4
Will artificial intelligence replace human customer service? : the impact of communication quality and privacy risks on adoption intention
Song, Mengmeng
;
Xing, Xinyu
;
Duan, Yucong
;
Cohen, Jason F.
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209640
Saved in:
5
Exploring
purchase
intention in cross-border e-commerce : a three stage model
Zhu, Wenlong
;
Mou, Jian
;
Benyoucef, Morad
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 320-330
Persistent link: https://www.econbiz.de/10012115147
Saved in:
6
Understanding the impact of store flyers on
purchase
behaviour : an empirical analysis in the context of Spanish households
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 263-273
Persistent link: https://www.econbiz.de/10011434176
Saved in:
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