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~isPartOf:"Journal of retailing and consumer services"
~person:"Richard, Marie-Odile"
~type_genre:"Aufsatz in Zeitschrift"
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More than a mere cup of coffee : when perceived luxuriousness triggers Chinese customers' perceptions of quality and self-
congruity
Li, Rong
;
Laroche, Michel
;
Richard, Marie-Odile
;
Cui, Xinyu
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209484
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