//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of retailing and consumer services"
~source:"econis"
~subject:"Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet-Werbung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing
Internet marketing
182
Online-Marketing
182
Consumer behaviour
146
Konsumentenverhalten
146
Social Web
93
Social web
93
Online retailing
72
Online-Handel
72
Beziehungsmarketing
53
Relationship marketing
53
Viral marketing
44
Virales Marketing
44
E-commerce
41
Electronic Commerce
41
Brand management
38
Markenführung
38
Social media
32
Brand image
26
Customer satisfaction
26
Einzelhandel
26
Kundenzufriedenheit
26
Markenimage
26
Retail trade
26
Advertising effects
25
Werbewirkung
25
Website
23
Advertising
18
Confidence
16
Vertrauen
16
Werbung
16
Customer integration
14
Kundenintegration
14
Brand
13
Distribution channel
12
Markenartikel
12
Vertriebsweg
12
Online reviews
11
Emotion
10
Luxury goods
9
Luxusgüter
9
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
De Villiers, Rouxelle
1
Goneos-Malka, A.
1
Grobler, Anske F.
1
Jansen, Bernard J.
1
John, Surej P.
1
Jung, Soon-gyo
1
Kamel, Ahmed Mohamed
1
Kandpal, Chandrashekhar
1
Salminen, Joni
1
Strasheim, Arien
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
SpringerLink / Bücher
13
Springer eBook Collection
9
Journal of business research : JBR
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Business horizons
4
Journal of marketing education : JME
4
essentials
4
Cogent business & management
3
European research studies
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
3
Journal of fashion marketing and management
3
Kohlhammer Edition Marketing
3
Premier reference source
3
Sport management review
3
Technological forecasting & social change : an international journal
3
The journal of product & brand management
3
The marketing review
3
The new rules of social media series
3
... für Dummies
2
Advanced digital marketing strategies in a data-driven era
2
Asia Pacific journal of marketing and logistics
2
Developing digital marketing : relationship perspectives
2
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
2
Digital strategies in a global market : navigating the Fourth Industrial Revolution
2
Electronic markets : the international journal on networked business
2
Essentials
2
European management journal
2
Expert journal of marketing
2
Interdisciplinary management research XVI ; 1
2
International journal of accounting and information management
2
International journal of internet marketing and advertising : IJIMA
2
International journal of technology marketing : IJTMkt
2
Inventi impact: service sector
2
Journal of marketing
2
Journal of promotion management : innovations in planning and applied research
2
Journal of small business and enterprise development
2
Lehrbuch
2
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Creating and detecting fake reviews of online products
Salminen, Joni
;
Kandpal, Chandrashekhar
;
Kamel, Ahmed …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209474
Saved in:
2
Elaboration of marketing communication through visual media : an empirical analysis
John, Surej P.
;
De Villiers, Rouxelle
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012238358
Saved in:
3
Conventionalists, connectors, technoisseurs and mobilarti : differential profiles of mobile marketing segments based on phone features and postmodern characteristics of consumers
Goneos-Malka, A.
;
Strasheim, Arien
;
Grobler, Anske F.
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 905-916
Persistent link: https://www.econbiz.de/10010436999
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->