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~isPartOf:"Journal of retailing and consumer services"
~subject:"Advertising effects"
~subject:"Beziehungsmarketing"
~subject:"United States"
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Advertising effects
Beziehungsmarketing
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Journal of retailing and consumer services
Journal of advertising research
30
Journal of advertising : official publication of the American Academy of Advertising
26
Young consumers : insight and ideas for responsible marketers
20
International journal of advertising : the quarterly review of marketing communications
18
Health marketing quarterly
9
Psychology & marketing
9
SpringerLink / Bücher
9
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
8
The journal of consumer marketing
8
International journal of advertising : the review of marketing communications
7
International journal of consumer studies
7
Journal of fashion marketing and management
7
Marketing intelligence & planning
7
Journal of marketing communications
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Marketing letters : a journal of research in marketing
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Journal of hospitality marketing & management
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of promotion management : JPM
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The silver market phenomenon : business opportunities in an era of demographic change
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Wettlauf um die Frauen : der Bankkunde der Zukunft ist weiblich
5
European journal of marketing : EJM
4
Harvard business review : HBR
4
Harvard-Business-Manager : das Wissen der Besten
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Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
4
International journal of retail & distribution management
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JMM : the international journal on media management
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Journal of financial services marketing : JFSM
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Journal of food products marketing
4
Review of industrial organization : RIO
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The advertising and consumer culture reader
4
The journal of brand management : an international journal
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The silver market phenomenon : marketing and innovation in the aging society
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A - N
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Demographic Banking : demographische Entwicklung als Herausforderung für Kreditinstitute
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Handbuch Zielgruppenmanagement
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International journal of electronic business
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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1
RFM-based repurchase behavior for customer classification and segmentation
Rahim, Mussadiq Abdul
;
Mushafiq, Muhammad
;
Khan, Salabat
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012581908
Saved in:
2
Food advertising targeting children in India : analysis and implications
Mehta, Ritu
;
Bharadwaj, Apoorva
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012434357
Saved in:
3
From "foodies" to "cherry-pickers" : a clustered-based segmentation of specialty food retail customers
Calvo-Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 278-284
Persistent link: https://www.econbiz.de/10011883215
Saved in:
4
Muy local : differentiating Hispanic and Caucasian shoppers of locally produced foods in US grocery
Campbell, Jeffrey
- In:
Journal of retailing and consumer services
20
(
2013
)
3
,
pp. 325-333
Persistent link: https://www.econbiz.de/10009759782
Saved in:
5
Consumers' channel choice for university-licensed products : exploring factors of consumer acceptance with social identification
Yang, Sujin
;
Park, Jungkun
;
Park, Jihye
- In:
Journal of retailing and consumer services
14
(
2007
)
3
,
pp. 165-174
Persistent link: https://www.econbiz.de/10003458641
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