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~isPartOf:"Journal of retailing and consumer services"
~subject:"Dienstleistungsqualität"
~subject:"Online-Handel"
~subject:"Social web"
~subject:"Vertrauen"
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Search: subject_exact:"Markenloyalität"
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Dienstleistungsqualität
Online-Handel
Social web
Vertrauen
Brand loyalty
27
Markentreue
27
Beziehungsmarketing
26
Consumer behaviour
26
Konsumentenverhalten
26
Relationship marketing
26
Brand management
24
Markenführung
24
Brand
21
Markenartikel
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Brand image
18
Markenimage
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Customer satisfaction
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Kundenzufriedenheit
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Confidence
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Internet marketing
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Online-Marketing
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Großbritannien
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Abbes, Intissar
1
Ahn, Jiseon
1
Athanasopoulou, Pinelopi
1
Chrysochou, Polymeros
1
Coelho, Pedro Simões
1
Giovanis, Apostolos N.
1
Hallem, Yousra
1
Han, Heesup
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Hong, EunPyo
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Hyun, Hyowon
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Jedsada Wongsansukcharoen
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Kim, Renee B.
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Krystallis, Athanasios
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Kumar, Jitender
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Nayak, Jogendra Kumar
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Park, Joonyong
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Park, Jungkun
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Rita, Paulo
1
Santos, Zélia Raposo
1
Shanahan, Tyler
1
Sohaib, Muhammad
1
Taga, Nadia
1
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Journal of retailing and consumer services
The journal of product & brand management
8
International journal of internet marketing and advertising : IJIMA
7
Journal of business research : JBR
6
Asia Pacific journal of marketing and logistics
5
International journal of hospitality management
5
The journal of brand management : an international journal
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Cogent business & management
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of global marketing
3
Journal of marketing management : MM
3
Journal of promotion management : innovations in planning and applied research
3
Management decision : MD
3
Pakistan journal of commerce and social sciences
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Computer-mediated marketing strategies : social media and online brand communities
2
Critical explorations
2
Future Business Journal
2
Global business review
2
Innovating for trust
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of advertising : the review of marketing communications
2
International journal of business excellence
2
Journal of fashion marketing and management
2
Journal of global fashion marketing : JGfM
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of international consumer marketing
2
Journal of internet commerce
2
Journal of marketing analytics : JMA
2
Journal of marketing communications
2
Society and business review
2
Strategic customer relationship management in the age of social media
2
The service industries journal
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Administrative Sciences : open access journal
1
Advances in marketing, costumer relationship management, and e-services (AMCRMES) book series
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ECONIS (ZBW)
11
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date (oldest first)
1
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
2
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
3
Importance of offline service quality in building loyalty of OC service brand
Park, Joonyong
;
Kim, Renee B.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169688
Saved in:
4
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
5
Second-hand shopping and brand loyalty : the role of online collaborative redistribution platforms
Abbes, Intissar
;
Hallem, Yousra
;
Taga, Nadia
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012132170
Saved in:
6
Getting to know you : social media personalization as a means of enhancing brand loyalty and perceived quality
Shanahan, Tyler
;
Tran, Trang P.
;
Taylor, Erik C.
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 57-65
Persistent link: https://www.econbiz.de/10011995447
Saved in:
7
Consumer-brand relationships and brand loyalty in technology-mediated services
Giovanis, Apostolos N.
;
Athanasopoulou, Pinelopi
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 287-294
Persistent link: https://www.econbiz.de/10011801987
Saved in:
8
On the relationship between consumer-brand identification, brand community, and brand loyalty
Coelho, Pedro Simões
;
Rita, Paulo
;
Santos, Zélia Raposo
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 101-110
Persistent link: https://www.econbiz.de/10011883168
Saved in:
9
Brand community relationships transitioning into brand relationships : mediating and moderating mechanisms
Kumar, Jitender
;
Nayak, Jogendra Kumar
- In:
Journal of retailing and consumer services
45
(
2018
),
pp. 64-73
Persistent link: https://www.econbiz.de/10011929880
Saved in:
10
Proactive versus reactive apparel brands in sustainability : influences on brand loyalty
Park, Hyejune
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 114-122
Persistent link: https://www.econbiz.de/10011442366
Saved in:
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