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~isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~subject:"Sportveranstaltung"
~type_genre:"Article in journal"
~type_genre:"Dissertation"
~type_genre:"Non-commercial literature"
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Journal of sport management : the official journal of the North American Society of Sport Management
Benchmarking : an international journal
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European Sport management quarterly : ESMQ
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European journal of international management : EJIM
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International journal of sport management and marketing : IJSMM
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Labor studies journal : official journal of United Association für Labor Education
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"Same, same-but different!" on consumers' use of corporate PR media in sports
Burk, Verena
;
Grimmer, Christoph G.
;
Pawlowski, Tim
- In:
Journal of sport management : the official journal of …
30
(
2016
)
4
,
pp. 353-368
Persistent link: https://www.econbiz.de/10011560012
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2
Using fan passion to predict attendance, media consumption, and social media behaviors
Wakefield, Kirk
- In:
Journal of sport management : the official journal of …
30
(
2016
)
3
,
pp. 229-247
Persistent link: https://www.econbiz.de/10011591498
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