//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Neue betriebswirtschaftliche Forschung : Nbf"
~person:"Simkin, Lyndon"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingstrategie"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
2
Marketingmanagement
2
Arbeitsgruppe
1
Beziehungsmarketing
1
Competitive advantage
1
Economic crisis
1
Führungskräfte
1
Internet marketing
1
Managers
1
Market research
1
Market segmentation
1
Marktforschung
1
Marktsegmentierung
1
Online-Marketing
1
Relationship marketing
1
Social Web
1
Social web
1
Team
1
Wettbewerbsvorteil
1
Wirtschaftskrise
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Simkin, Lyndon
Gilmore, Audrey
7
O'Cass, Aron
6
Sahi, Gurjeet Kaur
4
Gupta, Mahesh Chander
3
Lane, Nikala
3
Mattsson, Jan
3
Modi, Pratik
3
Morgan, Robert
3
Ngo, Liem Viet
3
O'Dwyer, Michele
3
Simmons, Geoff
3
Weinstein, Art
3
Wright, Sheila
3
Areni, Charles Scott
2
Baron, Steve
2
Carson, David
2
Coffie, Stanley
2
Crick, James M.
2
Dibb, Sally
2
Gao, Yuhui
2
Hawkins, Matthew A.
2
Joshi, Sharad L.
2
Lamberti, Lucio
2
Leenders, Mark A. A. M.
2
Merrilees, Bill
2
Ozuem, Wilson
2
Piercy, Niall
2
Rahman, Kaleel
2
Reid, Mike
2
Siahtiri, Vida
2
Smith, Brian D.
2
Smith, Brian David
2
Sok, Phyra
2
Tollin, Karin
2
Truong, Yann
2
Varadarajan, Rajan
2
Abid, Aman
1
Achiriga, Victor
1
Adler, Jost
1
more ...
less ...
Published in...
All
Journal of strategic marketing
Neue betriebswirtschaftliche Forschung : Nbf
Marketing intelligence & planning
3
Industrial marketing management : the international journal for industrial and high-tech firms
1
The marketing book
1
The marketing review
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Editorial: Social media's impact on market segmentation and CRM
Simkin, Lyndon
;
Dibb, Sally
- In:
Journal of strategic marketing
21
(
2013
)
5
,
pp. 391-393
Persistent link: https://www.econbiz.de/10009781117
Saved in:
2
Leadership teams rediscover market analysis in seeking competitive advantage and growth during economic uncertainty
Simkin, Lyndon
;
Dibb, Sally
- In:
Journal of strategic marketing
20
(
2012
)
1
,
pp. 45-54
Persistent link: https://www.econbiz.de/10009510634
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->