//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of strategic marketing"
~isPartOf:"The international journal of bank marketing : IJBM"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Kundenmanagement"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
246
Relationship marketing
246
Consumer behaviour
101
Konsumentenverhalten
101
Customer satisfaction
72
Kundenzufriedenheit
72
Dienstleistungsqualität
51
Service quality
51
Bank
43
Marketing management
31
Marketingmanagement
31
Brand management
30
Markenführung
30
Lieferantenmanagement
29
Supplier relationship management
29
Confidence
27
Vertrauen
27
Brand image
23
Markenimage
23
Social Web
23
Social web
23
Personal banking
22
Privatkundengeschäft
22
Customer value
20
Kundenwert
20
Customer integration
19
Kundenintegration
19
Betriebliche Wertschöpfung
17
Value creation
17
India
14
Indien
14
Internet marketing
14
Online-Marketing
14
Brand
12
Customer loyalty
12
Financial services
12
Finanzdienstleistung
12
Markenartikel
12
Structural equation model
12
Strukturgleichungsmodell
12
more ...
less ...
Online availability
All
Undetermined
125
Type of publication
All
Article
239
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
246
Aufsatz in Zeitschrift
246
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
2
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
246
Author
All
Simkin, Lyndon
6
Roy, Sanjit
5
Roy, Sanjit Kumar
5
Dibb, Sally
4
Fernandes, Teresa
4
Pervan, Simon J.
4
Pérez, Andrea
4
Bang, Nguyen
3
Harrigan, Paul
3
Japutra, Arnold
3
Rodríguez del Bosque, Ignacio A.
3
Thaichon, Park
3
Amin, Muslim
2
Ashill, Nicholas
2
Balaji, M. S.
2
Bapat, Dhananjay
2
Baumann, Chris
2
Bove, Liliana L.
2
Brun, Isabelle
2
Canhoto, Ana Isabel Domingos
2
Diwan, Saloni Pawan
2
Eriksson, Kent
2
Farrell, Mark Anthony
2
Frazer, Lorelle
2
Giannakis, Damianos
2
Gupta, Samir
2
Hajli, Nick
2
Hamin, Hamin
2
Harker, Michael
2
Heinonen, Kristina
2
Hermansson, Cecilia
2
Hoffmann, Arvid O. I.
2
Hurley, Robert F.
2
Jebarajakirthy, Charles
2
Mattsson, Jan
2
Meadows, Maureen
2
Naumann, Earl
2
Ngo, Liem Viet
2
O'Cass, Aron
2
Oczkowski, Edward A.
2
more ...
less ...
Published in...
All
Journal of strategic marketing
The international journal of bank marketing : IJBM
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
104
Journal of retailing
103
The journal of brand management : an international journal
101
Cogent business & management
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
Journal of marketing management : MM
82
Service business
80
Springer eBook Collection / Business and Economics
79
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
more ...
less ...
Source
All
ECONIS (ZBW)
246
Showing
1
-
10
of
246
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The impact of integrated multi-unit service touchpoints on word-of-mouth recommendations, product satisfaction, and repurchase intentions
Boisvert, Jean
;
Khan, M. Sajid
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 37-57
Persistent link: https://www.econbiz.de/10014302707
Saved in:
2
Integrating dynamic segmentation and portfolio theories for better customer portfolio performance
Viviani, Jean-Laurent
;
Komura, Ayuko
;
Suzuki, Kenichi
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 140-153
Persistent link: https://www.econbiz.de/10014303159
Saved in:
3
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
4
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
5
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan
;
Rahman, Kaleel
;
Robinson, Linda J.
; …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
Saved in:
6
Consumers' propensity for rollover service contracts : the influences of perceived value, convenience and trust on service loyalty
Wilkins, Stephen
;
Hazzam, Joe
;
Megicks, Phil
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 516-531
Persistent link: https://www.econbiz.de/10014304907
Saved in:
7
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
8
Customers' relationship maintenance and loyalty intentions after a brand transgression : a moderated mediation approach
Banerjee, Shubhomoy
;
Ratnakaram, Sunitha
;
Lohan, Amanish
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 693-717
Persistent link: https://www.econbiz.de/10014304951
Saved in:
9
Consumer retention through phygital experience in omnichannel retailing : role of consumer empowerment and satisfaction
Mishra, Sita
;
Malhotra, Gunjan
;
Chatterjee, Ravi
; …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 749-766
Persistent link: https://www.econbiz.de/10014304964
Saved in:
10
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->