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~isPartOf:"Journal of strategic marketing"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Führungskräfte"
~subject:"Marketing management"
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Führungskräfte
Marketing management
Competitive advantage
58
Wettbewerbsvorteil
58
Marketingmanagement
25
Firm performance
14
Unternehmenserfolg
14
Resource-based view
11
Ressourcenorientierter Ansatz
11
Strategic management
9
Strategisches Management
9
Business-to-business marketing
7
Dynamic capabilities
7
Dynamische Kompetenzen
7
Innovation
7
Innovation management
7
Innovationsmanagement
7
B-to-B-Marketing
6
Lieferantenmanagement
6
Supplier relationship management
6
Beziehungsmarketing
5
Market entry
5
Marketing
5
Markteintritt
5
Relationship marketing
5
Brand image
4
KMU
4
Markenimage
4
Multinationales Unternehmen
4
New product development
4
Produktentwicklung
4
SME
4
Transnational corporation
4
competitive advantage
4
India
3
Indien
3
Industrie
3
International competition
3
Internationaler Wettbewerb
3
Learning organization
3
Lernende Organisation
3
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Sok, Phyra
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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Journal of strategic marketing
The journal of business & industrial marketing
Journal of business research : JBR
26
Industrial marketing management : the international journal for industrial and high-tech firms
14
International marketing review
7
Journal of the Academy of Marketing Science
7
Journal of marketing management : MM
4
Schriften zu Marketing und Management
4
World review of entrepreneurship, management and sustainable development
4
AMS review : official publication of the Academy of Marketing Science
3
International journal of business excellence
3
International journal of trade and global markets
3
Journal of innovation & knowledge : JIK
3
Journal of international marketing
3
Journal of marketing
3
Journal of marketing communications
3
Strategic management journal
3
The marketing review
3
Tourism management : research, policies, practice
3
Amfiteatru economic : an economic and business research periodical
2
Asia Pacific journal of management
2
Asia Pacific journal of marketing and logistics
2
Baltic journal of management
2
Business horizons
2
Cogent business & management
2
Entrepreneurship research journal : ERJ
2
European journal of international management : EJIM
2
European journal of marketing
2
Handbook of marketing strategy
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
IEEE transactions on engineering management : EM
2
International business review : the official journal of the European International Business Academy
2
International journal of business and globalisation : IJBG
2
International journal of business competition and growth : IJBCG
2
International journal of business environment : IJBE
2
International journal of business information systems : IJBIS
2
International journal of entrepreneurship and small business
2
Journal for global business advancement : JGBA
2
Journal of business strategy
2
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ECONIS (ZBW)
25
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date (oldest first)
1
CSR orientation for competitive advantage in business-to-business markets of emerging economies : the mediating role of trust and corporate reputation
Salam, Mohammad Asif
;
Jahed, Mohammed Abu
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2277-2293
Persistent link: https://www.econbiz.de/10014471944
Saved in:
2
Examining the functionality of digital platform capability in driving B2B firm performance : evidence from emerging market
Liu, Longjun
;
Long, Jing
;
Fan, Qing
;
Wan, Wenhai
;
Liu, …
- In:
The journal of business & industrial marketing
38
(
2023
)
9
,
pp. 1941-1957
Persistent link: https://www.econbiz.de/10014333366
Saved in:
3
Marketing capabilities for small and medium enterprises that supply large companies
Mainardes, Emerson Wagner
;
Cisneiros, Gabriela Pessoa …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10012797088
Saved in:
4
Proactive market orientation and business model innovation to attain superior new smart connected products performance
M. S., Shashishekar
;
Anand, Sandip
;
Paul, Arun Kumar
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 497-508
Persistent link: https://www.econbiz.de/10013165189
Saved in:
5
Strategic orientations, marketing capabilities and innovativeness : an adaptive approach
Akgün, Ali E.
;
Polat, Volkan
- In:
The journal of business & industrial marketing
37
(
2022
)
4
,
pp. 918-931
Persistent link: https://www.econbiz.de/10013165299
Saved in:
6
Adaptive marketing capabilities, market orientation, and international performance : the moderation effect of competitive intensity
Reimann, Caroline Kalil
;
Carvalho, Fernando Manuel …
- In:
The journal of business & industrial marketing
37
(
2022
)
12
,
pp. 2533-2543
Persistent link: https://www.econbiz.de/10013455429
Saved in:
7
Anatomy of competitive advantage : towards a contingency theory of entrepreneurial marketing
Whalen, Peter
;
Uslay, Can
;
Pascal, Vincent J.
;
Omura, Glenn
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10011580495
Saved in:
8
Risk perceptions in Japanese SMEs : the role of Internet marketing capabilities in firm performance
Mathews, Shane W.
;
Maruyama, Masahiro
;
Sakurai, Yuka
; …
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 599-611
Persistent link: https://www.econbiz.de/10012202782
Saved in:
9
The impact of customer knowledge and marketing dynamic capability on innovation performance : an empirical analysis
Falasca, Mauro
;
Zhang, Jiemei
;
Conchar, Margy
;
Li, Like
- In:
The journal of business & industrial marketing
32
(
2017
)
7
,
pp. 901-912
Persistent link: https://www.econbiz.de/10011773525
Saved in:
10
The effect of marketing focus, innovation and learning organization on the building of competitive advantages : empirical evidence from ISO 9000 certified companies
Lertpachin, Chaiyutha
;
Wingwon, Boonthawan
; …
- In:
Journal of strategic marketing
21
(
2013
)
4
,
pp. 323-331
Persistent link: https://www.econbiz.de/10009776275
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