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~isPartOf:"Journal of strategic marketing"
~subject:"Führungskräfte"
~subject:"Marketing management"
~subject:"Wettbewerbsvorteil"
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Führungskräfte
Marketing management
Wettbewerbsvorteil
Competitive advantage
31
Marketingmanagement
17
Strategic management
7
Strategisches Management
7
Resource-based view
6
Ressourcenorientierter Ansatz
6
Firm performance
4
Market entry
4
Markteintritt
4
Unternehmenserfolg
4
Brand image
3
Dynamic capabilities
3
Dynamische Kompetenzen
3
KMU
3
Markenimage
3
SME
3
competitive advantage
3
Business network
2
Diversification
2
Diversifikation
2
Industrie
2
Innovation management
2
Innovationsmanagement
2
International marketing
2
Internationales Marketing
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2
Lernende Organisation
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Managers
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Manufacturing industries
2
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USA
2
United States
2
Unternehmensnetzwerk
2
value co-creation
2
Ambidextrous organization
1
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1
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Karakaya, Fahri
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1
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1
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1
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1
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1
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1
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1
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Journal of strategic marketing
Journal of business research : JBR
126
SpringerLink / Bücher
81
Industrial marketing management : the international journal for industrial and high-tech firms
66
Strategic management journal
63
Europäische Hochschulschriften / 5
30
International journal of production economics
29
Management science : journal of the Institute for Operations Research and the Management Sciences
29
International business review : the official journal of the European International Business Academy
28
Competitiveness review : an international business journal incorporating Journal of global competitiveness
27
Harvard business review : HBR
27
International journal of technology management : IJTM
27
Technological forecasting & social change : an international journal
27
The journal of business & industrial marketing
27
The service industries journal
27
Harvard-Business-Manager : das Wissen der Besten
26
Industrial and corporate change
26
Springer eBook Collection
24
Entrepreneurship, theory and practice : ET & P
23
Management decision : MD
23
R & D management
23
Business strategy and the environment
22
International journal of innovation management
22
International journal of logistics systems and management
22
Journal of business ethics : JOBE
22
California management review
21
Journal of air transport management
21
Long range planning : LRP ; international journal of strategic management
21
Strategic change : SC ; briefings in entrepreneurial finance
21
Journal of international management
20
Journal of the Academy of Marketing Science
20
Technology analysis & strategic management
20
Cogent business & management
19
European journal of international management : EJIM
19
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
19
Journal of knowledge management
19
Journal of management : JOM
18
Journal of open innovation : technology, market, and complexity
18
Business horizons
17
International journal of globalisation and small business : IJGSB
17
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ECONIS (ZBW)
31
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31
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1
Strategic flexibility in small firms
Sen, Sandipan
;
Savitskie, Katrina
;
Mahto, Raj V.
; …
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1053-1070
Persistent link: https://www.econbiz.de/10014305070
Saved in:
2
Small and medium size firm's marketing competitive advantage and environmental initiatives in the Middle East
D'Souza, Clare M.
;
Taghian, Mehdi
- In:
Journal of strategic marketing
26
(
2018
)
7
,
pp. 568-582
Persistent link: https://www.econbiz.de/10011976362
Saved in:
3
Value co-creation in industrial crisis : a strategic source of competitive advantages
Mostafa, Rania B.
- In:
Journal of strategic marketing
24
(
2016
)
2
,
pp. 144-167
Persistent link: https://www.econbiz.de/10011578038
Saved in:
4
Anatomy of competitive advantage : towards a contingency theory of entrepreneurial marketing
Whalen, Peter
;
Uslay, Can
;
Pascal, Vincent J.
;
Omura, Glenn
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10011580495
Saved in:
5
How talent capability can shape service analytics capability in the big data environment?
Akter, Shahriar
;
Wamba, Samuel Fosso
;
Barrett, Mary
; …
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 521-539
Persistent link: https://www.econbiz.de/10012202770
Saved in:
6
Risk perceptions in Japanese SMEs : the role of Internet marketing capabilities in firm performance
Mathews, Shane W.
;
Maruyama, Masahiro
;
Sakurai, Yuka
; …
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 599-611
Persistent link: https://www.econbiz.de/10012202782
Saved in:
7
Corporate advantage in customer-centric diversification
Manral, Lalit
;
Harrigan, Kathryn Rudie
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 498-519
Persistent link: https://www.econbiz.de/10011976044
Saved in:
8
Exploring the locus of internal marketing
Ozuem, Wilson
;
Limb, Natalie
;
Lancaster, Geoffrey
- In:
Journal of strategic marketing
26
(
2018
)
4
,
pp. 356-372
Persistent link: https://www.econbiz.de/10011903323
Saved in:
9
The dynamic capability of ambidexterity in hypercompetition : qualitative insights
Kriz, Alexandra
;
Voola, Ranjit
;
Yüksel, Ülkü
- In:
Journal of strategic marketing
22
(
2014
)
4
,
pp. 287-299
Persistent link: https://www.econbiz.de/10010387318
Saved in:
10
The viability of a second-mover's market win with higher brand equity
Kim, Seongsu
- In:
Journal of strategic marketing
21
(
2013
)
3
,
pp. 201-216
Persistent link: https://www.econbiz.de/10009768658
Saved in:
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