//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Pearson one series"
~person:"Kotler, Philip"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"MARKETING"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing theory
4
Marketingtheorie
4
Marketing
3
Marketing management
2
Marketingmanagement
2
Theorie
2
Theory
2
Bibliometrics
1
Bibliometrie
1
Europa
1
Market research
1
Marktforschung
1
Peter F. Drucker
1
more ...
less ...
Type of publication
All
Article
2
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Lehrbuch
2
Textbook
2
Einführung
1
Interview
1
Language
All
English
4
Author
All
Kotler, Philip
Palmatier, Robert W.
17
Homburg, Christian
14
Kumar, V.
12
Grewal, Dhruv
11
Morgan, Neil A.
10
Hult, G. Tomas M.
8
Lusch, Robert F.
8
Ruyter, Ko de
8
Calantone, Roger J.
7
Varadarajan, Rajan
7
Lam, Son K.
6
Scheer, Lisa K.
6
Voorhees, Clay M.
6
Bagozzi, Richard P.
5
Fürst, Andreas
5
Hennig-Thurau, Thorsten
5
Katsikeas, Constantine S.
5
Keller, Kevin Lane
5
Kozlenkova, Irina V.
5
Vargo, Stephen L.
5
Wieseke, Jan
5
Arunachalam, S.
4
Chabowski, Brian R.
4
Cronin, J. J.
4
Di Benedetto, C. Anthony
4
Evans, Kenneth R.
4
Feng, Hui
4
Gremler, Dwayne D.
4
Grégoire, Yany
4
Houston, Mark B.
4
Hoyer, Wayne D.
4
Luo, Xueming
4
Mentzer, John T.
4
Noble, Stephanie M.
4
Rapp, Adam
4
Reinartz, Werner J.
4
Rust, Roland T.
4
Shankar, Venkatesh
4
Steinhoff, Lena
4
more ...
less ...
Published in...
All
Journal of the Academy of Marketing Science
Pearson one series
Legends in marketing
11
Always learning
7
wi - Wirtschaft
6
SpringerLink / Bücher
3
The Prentice-Hall series in marketing
3
The evolution of nonprofit marketing
3
Does marketing need reform? : fresh perspectives on the future
2
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
Harvard business review : HBR
2
Kellogg on marketing : the marketing faculty of the kellog school of management
2
Nonprofit marketing : sectoral applications
2
Springer Business Cases
2
Springer eBook Collection
2
wi / wirtschaft
2
wi wirtschaft
2
AMS review : official publication of the Academy of Marketing Science
1
Always Learning
1
Business for Professionals
1
Competitive strategic management
1
Destination branding : creating the unique destination proposition
1
EBL-Schweitzer
1
H2H Marketing : Case Studies on Human-to-Human Marketing
1
Handbook of business-to-business marketing
1
Holt, Rinehart and Winston marketing series
1
International business review : the official journal of the European International Business Academy
1
Journal of Business & Industrial Marketing
1
Journal of Historical Research in Marketing
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of historical research in marketing
1
Journal of marketing
1
Legends in marketing series
1
Macromarketing - a global focus ; Vol. 4
1
Management Decision
1
Marketing : a Marketing Centrum OPK Kft. folyóirata
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
McGrawHill education
1
Palgrave Executive Essentials
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing
management
Kotler, Philip
;
Keller, Kevin Lane
;
Brady, Mairead
; …
-
2009
-
1. publ., [european ed.]
Persistent link: https://www.econbiz.de/10003792025
Saved in:
2
Marketing
management
Kotler, Philip
-
2009
-
13. ed., international ed.
Persistent link: https://www.econbiz.de/10003685526
Saved in:
3
Frontiers of the
marketing
paradigm in the third millennium
Achrol, Ravi S.
;
Kotler, Philip
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
1
,
pp. 35-52
Persistent link: https://www.econbiz.de/10009507844
Saved in:
4
Peter Drucker : the grandfather of
marketing
; an interview with Dr. Philip Kotler
Kotler, Philip
;
Gunther, Robert E.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 17-19
Persistent link: https://www.econbiz.de/10003830063
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->