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~isPartOf:"Journal of the Academy of Marketing Science"
~language:"eng"
~source:"econis"
~subject:"Leistungsbündel"
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Leistungsbündel
Customer service
15
Kundenservice
15
Dienstleistungsqualität
10
Service quality
10
Beziehungsmarketing
8
Consumer behaviour
8
Konsumentenverhalten
8
Relationship marketing
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Customer satisfaction
7
Kundenzufriedenheit
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Beschwerdemanagement
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Complaint management
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Dienstleistungssektor
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Service industry
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Service recovery
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Anthropomorphism
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B-to-B-Marketing
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Bundling strategy
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Service failure
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Automated social presence
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Automation
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Automatisierung
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B2B
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Ulaga, Wolfgang
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Backhaus, Klaus
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Bharadwaj, Sundar G.
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Eggert, Andreas
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Reinartz, Werner J.
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Steiner, Michael
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Worm, Stefan
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Journal of the Academy of Marketing Science
International journal of production research
3
European journal of operational research : EJOR
2
Ross School of Business working paper series
2
Annales Universitatis Mariae Curie-Skłodowska / H
1
Arbeitsbericht / Institut für Unternehmensführung und Unternehmensforschung, Ruhr-Universität Bochum
1
California management review
1
Economic inquiry : journal of the Western Economic Association International
1
INSEAD Working Paper
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Innovation in production : the adoption and impacts of new manufacturing concepts in German industry ; with 6 tables
1
International journal of product development : IJPD
1
International journal of production economics
1
International journal of quality and service sciences
1
International journal of services technology and management
1
Journal of management science and engineering
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Journal of marketing theory and practice : JMTP
1
Journal of retailing and consumer services
1
Management international review : mir ; journal of international business
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ZEW discussion papers
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ECONIS (ZBW)
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When and why do customer solutions pay off in business markets?
Worm, Stefan
;
Bharadwaj, Sundar G.
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
4
,
pp. 490-512
Persistent link: https://www.econbiz.de/10011737459
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2
Do customized service packages impede value capture in industrial markets?
Steiner, Michael
;
Eggert, Andreas
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011453165
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