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~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Esmark, Carol L."
~person:"Hamilton, Rebecca W."
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Why do suppliers choose wholesale price contracts? : end-of-season payments disincentivize retailer marketing effort
Devlin, Anna G.
;
Elmaghraby, Wedad
;
Hamilton, Rebecca W.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 212-233
Persistent link: https://www.econbiz.de/10011844773
Saved in:
2
Retail space invaders : when employees' invasion of customer space increases purchase intentions
Esmark, Carol L.
;
Noble, Stephanie M.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 477-496
Persistent link: https://www.econbiz.de/10011879702
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