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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Beziehungsmarketing"
~subject:"Salesperson brand identification"
~subject:"Verkaufspersonal"
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Beziehungsmarketing
Salesperson brand identification
Verkaufspersonal
Außendienst
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Employee retention
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Interpersonal identification
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Journal of the Academy of Marketing Science
The journal of personal selling & sales management : JPSSM
6
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing theory and practice
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Journal of personal selling & sales management : JPSSM
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Journal of retailing and consumer services
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International journal of electronic business
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International journal of pharmaceutical and healthcare marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Omega : the international journal of management science
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Praxishandbuch Change-Management : Einsatzfelder, Grenzen und Chancen
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Studies and scientific researches / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau"
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Extrinsic versus intrinsic approaches to managing a multi-brand salesforce : when and how do they work?
Gillespie, Erin Adamson
;
Noble, Stephanie M.
;
Lam, Son K.
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
6
,
pp. 707-725
Persistent link: https://www.econbiz.de/10011614086
Saved in:
2
It's a matter of congruence : how interpersonal identification between sales managers and salespersons shapes sales success
Ahearne, Michael
;
Haumann, Till
;
Kraus, Florian
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
6
,
pp. 625-648
Persistent link: https://www.econbiz.de/10010209594
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