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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Einzelhandel"
~type_genre:"Aufsatz in Zeitschrift"
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Einzelhandel
Consumer behaviour
266
Konsumentenverhalten
266
Beziehungsmarketing
76
Relationship marketing
76
Brand management
48
Markenführung
48
Brand image
37
Markenimage
37
Customer satisfaction
26
Kundenzufriedenheit
26
Brand
25
Markenartikel
25
Social Web
25
Social web
25
Online retailing
24
Online-Handel
24
USA
23
United States
23
Dienstleistungsqualität
21
Retail trade
21
Service quality
21
Internet marketing
20
Online-Marketing
20
Marketing management
19
Marketingmanagement
19
Viral marketing
19
Virales Marketing
19
Preismanagement
15
Pricing strategy
15
Advertising effects
14
E-commerce
14
Electronic Commerce
14
Werbewirkung
14
Theorie
13
Theory
13
Emotion
12
Market research
11
Marktforschung
11
Meta-Analyse
11
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Article
21
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Aufsatz in Zeitschrift
Article in journal
21
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English
21
Author
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Biswas, Dipayan
2
Grewal, Dhruv
2
Noble, Stephanie M.
2
Albrecht, Carmen-Maria
1
Arora, Raj
1
Bagga, Charan K.
1
Baker, Julie
1
Beitelspacher, Lauren Skinner
1
Bendle, Neil T.
1
Bolton, Ruth N.
1
Brannon, Daniel C.
1
Brocato, E. Deanne
1
Burton, Scot
1
Cook, Laurel Aynne
1
Duhachek, Adam
1
Esmark, Carol L.
1
Ezell, Hazel F.
1
Griffith, Denni Arli
1
Gustafsson, Anders
1
Hattula, Stefan
1
Henkel, Laura
1
Hensen, Niek
1
Howlett, Elizabeth
1
Hughes, Douglas E.
1
Jong, Ad de
1
Keeling, Debbie I.
1
Kelting, Katie
1
Komor, Marcin
1
Kozlenkova, Irina V.
1
Kukar-Kinney, Monika
1
Kumar, V.
1
Lee, Na Young
1
Lehmann, Donald R.
1
Lund, Kaisa
1
Miller, Chadwick J.
1
Nastasoiu, Alina
1
Navarro, Salvador
1
Newman, Christopher L.
1
Nim, Nandini
1
Petroshius, Susan M.
1
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Journal of the Academy of Marketing Science
Journal of retailing and consumer services
466
Journal of retailing
128
International journal of retail & distribution management
117
Journal of business research : JBR
114
The international review of retail, distribution and consumer research
99
International journal of retail and distribution management
64
International journal of electronic marketing and retailing : IJEMR
33
Psychology & marketing
32
European journal of operational research : EJOR
30
Management science : journal of the Institute for Operations Research and the Management Sciences
29
European journal of marketing : EJM
27
International journal of consumer studies
22
Journal of marketing
21
Marketing intelligence & planning
21
The journal of services marketing
21
International journal of production economics
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
Marketing : ZFP ; journal of research and management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
European retail research
16
International journal of Indian culture and business management
16
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Production and operations management : an international journal of the Production and Operations Management Society
15
International journal of production research
14
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Journal of strategic marketing
14
Cogent business & management
13
Technological forecasting & social change : an international journal
13
The service industries journal
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
Manufacturing & service operations management : M & SOM
12
The journal of product & brand management
12
Australasian marketing journal
11
Journal of international consumer marketing
11
Journal of internet commerce
11
Journal of marketing research : JMR
11
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ECONIS (ZBW)
21
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1
Once they've been there, they like to share : capitalizing on ephemerality and need for uniqueness to drive word of mouth for brands with pop-up stores
Henkel, Laura
;
Toporowski, Waldemar
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1284-1304
Persistent link: https://www.econbiz.de/10014446663
Saved in:
2
Advertising, incentives, and the upsell : how advertising differentially moderates customer- vs. retailer-directed price incentives' impact on consumers’ preferences for premium pr...
Miller, Chadwick J.
;
Brannon, Daniel C.
;
Salas, Jim
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1043-1064
Persistent link: https://www.econbiz.de/10012659685
Saved in:
3
Separating customer heterogeneity, points pressure and rewarded behavior to assess a retail loyalty program
Nastasoiu, Alina
;
Bendle, Neil T.
;
Bagga, Charan K.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1132-1150
Persistent link: https://www.econbiz.de/10012659705
Saved in:
4
Designing satisfying service encounters : website versus store touchpoints
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10012819742
Saved in:
5
Sounds like a healthy retail atmospheric strategy : effects of ambient music and background noise on food sales
Biswas, Dipayan
;
Lund, Kaisa
;
Szocs, Courtney
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 37-55
Persistent link: https://www.econbiz.de/10011996684
Saved in:
6
Online relationship marketing
Steinhoff, Lena
;
Griffith, Denni Arli
;
Weaven, Scott
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 369-393
Persistent link: https://www.econbiz.de/10012107007
Saved in:
7
Driving growth of Mwallets in emerging markets : a retailer's perspective
Kumar, V.
;
Nim, Nandini
;
Sharma, Amalesh
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
4
,
pp. 747-769
Persistent link: https://www.econbiz.de/10012107310
Saved in:
8
Retail space invaders : when employees' invasion of customer space increases purchase intentions
Esmark, Carol L.
;
Noble, Stephanie M.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 477-496
Persistent link: https://www.econbiz.de/10011879702
Saved in:
9
Hey big spender! : a golden (color) atmospheric effect on tipping behavior
Lee, Na Young
;
Noble, Stephanie M.
;
Biswas, Dipayan
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 317-337
Persistent link: https://www.econbiz.de/10011844815
Saved in:
10
The relationship between consumer shopping stress and purchase abandonment in task-oriented and recreation-oriented consumers
Albrecht, Carmen-Maria
;
Hattula, Stefan
;
Lehmann, Donald R.
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
5
,
pp. 720-740
Persistent link: https://www.econbiz.de/10011772319
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