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Search: subject:"congruity"
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self-congruity
7
Holiday behaviour
5
Urlaubsverhalten
5
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Journal of travel and tourism marketing
Journal of business research : JBR
22
Journal of retailing and consumer services
14
The journal of product & brand management
9
Tourism management : research, policies, practice
9
International journal of hospitality management
8
Asia Pacific journal of marketing and logistics
7
International journal of advertising : the review of marketing communications
5
Journal of Business Research
5
Journal of destination marketing & management
5
Journal of international consumer marketing
5
Journal of marketing communications
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Journal of vacation marketing
5
Psychology & marketing
5
The journal of consumer marketing
5
International journal of contemporary hospitality management
4
International journal of sports marketing & sponsorship
4
Journal of retailing
4
Journal of strategic marketing
4
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
3
Journal of business ethics : JOBE
3
Journal of fashion marketing and management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
The journal of brand management : an international journal
3
Tourism management perspectives : TMP
3
Tourism review
3
Australasian marketing journal
2
European Sport management quarterly : ESMQ
2
European journal of marketing : EJM
2
Gadjah Mada international journal of business
2
Human resource management
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of internet marketing and advertising : IJIMA
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing review
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International review on public and non-profit marketing
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Journal of career development
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ECONIS (ZBW)
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1
The interaction effect of endorser type and destination stereotype on destination evaluation
Li, Fangxuan
;
Zhou, Zhiqun
- In:
Journal of travel and tourism marketing
40
(
2023
)
9
,
pp. 878-893
Persistent link: https://www.econbiz.de/10014513597
Saved in:
2
Understanding the influence of "feeling at home" on healthcare travelers' well-being : a comparison of Airbnb and hotel homescapes
Suess, Courtney
;
Kang, Sungeun
;
Dogru, Tarik
;
Mody, …
- In:
Journal of travel and tourism marketing
37
(
2020
)
4
,
pp. 479-494
Persistent link: https://www.econbiz.de/10012289351
Saved in:
3
Promoting quality-of-life and well-being research in hospitality and tourism
Sirgy, M. Joseph
- In:
Journal of travel and tourism marketing
36
(
2019
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10012179356
Saved in:
4
The role of brand personality, self-
congruity
, and sensory experience in elucidating sky lounge users' behavior
Chua, Bee-Lia
;
Kim, Hyeon-Cheol
;
Lee, Sanghyeop
;
Han, Heesup
- In:
Journal of travel and tourism marketing
36
(
2019
)
1
,
pp. 29-42
Persistent link: https://www.econbiz.de/10012179361
Saved in:
5
Traveling to your match? : assessing the predictive potential of Plog's travel personality in destination marketing
Kim, Hany
;
Yilmaz, Semih
;
Choe, Yeongbae
- In:
Journal of travel and tourism marketing
36
(
2019
)
9
,
pp. 1025-1036
Persistent link: https://www.econbiz.de/10012179522
Saved in:
6
Social media influencers as endorsers to promote travel destinations : an application of self-congruence theory to the Chinese Generation Y
Xu, Xu
;
Pratt, Stephen
- In:
Journal of travel and tourism marketing
35
(
2018
)
7
,
pp. 958-972
Persistent link: https://www.econbiz.de/10011941794
Saved in:
7
Self-
congruity
and flow as antecedents of attitude and loyalty towards a theme park brand
Fu, Xiaoxiao
;
Kang, Juhee
;
Tasci, Asli
- In:
Journal of travel and tourism marketing
34
(
2017
)
9
,
pp. 1261-1273
Persistent link: https://www.econbiz.de/10011759016
Saved in:
8
Me, my tourist-self, and I : the symbolic consumption of travel
Gazley, Aaron
;
Watling, Lauren
- In:
Journal of travel and tourism marketing
32
(
2015
)
5/6
,
pp. 639-655
Persistent link: https://www.econbiz.de/10011386947
Saved in:
9
Tourist perceptions of event-sponsor brand fit and sponsor brand attitude
Shu, Shih-Tung
;
King, Brian
;
Chang, Ching-Hung
- In:
Journal of travel and tourism marketing
32
(
2015
)
5/6
,
pp. 761-777
Persistent link: https://www.econbiz.de/10011387031
Saved in:
10
Predicting wine tourism intention : destination image and self-
congruity
Pratt, Marlene A.
;
Sparks, Beverley
- In:
Journal of travel and tourism marketing
31
(
2014
)
3/4
,
pp. 443-460
Persistent link: https://www.econbiz.de/10010395946
Saved in:
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