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~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~person:"Hwang, Yoo Hee"
~subject:"Customer satisfaction"
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Customer satisfaction
Beziehungsmarketing
2
Consumer behaviour
2
Konsumentenverhalten
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Kundenbindungsprogramm
2
Kundenzufriedenheit
2
Loyalty program
2
Relationship marketing
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Airline
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Social status
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Spillover effect
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Spillover-Effekt
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airlines
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cross-cultural
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demotion
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exclusivity
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loyalty
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loyalty reward program
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luck-based rewards
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self-construal
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status
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Hwang, Yoo Hee
Ribeiro, Manuel Alector
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2
King, Ceridwyn
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Matzler, Kurt
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
International journal of hospitality management
1
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ECONIS (ZBW)
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Spillover effects of status demotion on customer reactions to loyalty reward promotions : the role of need for status and exclusivity
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
58
(
2019
)
8
,
pp. 1302-1316
Persistent link: https://www.econbiz.de/10012150517
Saved in:
2
Is it my luck or loyalty? : the role of culture on customer preferences for loyalty reward types
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 769-778
Persistent link: https://www.econbiz.de/10011927138
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