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~isPartOf:"Journal of vacation marketing : an international journal"
~subject:"Holiday behaviour"
~subject:"Irland"
~subject:"United States"
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Search: subject_exact:"Segmentierung von Konsumenten"
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Irland
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12
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Tourism marketing
7
Tourismusmarketing
7
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6
Market segmentation
4
Marktsegmentierung
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segmentation
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8
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Laesser, Christian
2
Achana, Francis T.
1
Beritelli, Pietro
1
Bieger, Thomas
1
Boksberger, Philipp E.
1
Graumann, Conny
1
Greibrokk, Jørund
1
Hines, Kjell
1
Jang, Soocheong
1
Lehto, Xinran Y.
1
Mansour, Mourad
1
Mehmetoglu, Mehmet
1
Mumuni, Alhassan G.
1
Murphy, Jamie
1
O'Leary, Joseph T.
1
Olaru, Doina
1
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1
Ward, Aisling
1
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Journal of vacation marketing : an international journal
Journal of advertising research
20
Journal of advertising : official publication of the American Academy of Advertising
15
Journal of travel and tourism marketing
11
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
8
Health marketing quarterly
8
Journal of hospitality marketing & management
6
The journal of consumer marketing
6
Journal of fashion marketing and management
5
The silver market phenomenon : business opportunities in an era of demographic change
5
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
4
JMM : the international journal on media management
4
Psychology & marketing
4
The advertising and consumer culture reader
4
The silver market phenomenon : marketing and innovation in the aging society
4
Tourism management : research, policies, practice
4
Tourism review : the official journal of the AIEST
4
A - N
3
Harvard business review : HBR
3
Harvard-Business-Manager : das Wissen der Besten
3
International journal of retail & distribution management
3
Journal of historical research in marketing
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
The journal of brand management : an international journal
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
Tourism management perspectives : TMP
3
Young consumers : insight and ideas for responsible marketers
3
After sixty : marketing to baby boomers reaching their big transition years
2
Europäische Hochschulschriften / 5
2
Global journal of business research : GJBR
2
International journal of nonprofit and voluntary sector marketing
2
International journal of sport management and marketing : IJSMM
2
Journal of business ethics : JOBE
2
Journal of current issues and research in advertising : JCIRA
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing theory and practice
2
Journal of promotion management : JPM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Segmenting the senior tourism market in Ireland based on travel motivations
Ward, Aisling
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
3
,
pp. 267-277
Persistent link: https://www.econbiz.de/10010390873
Saved in:
2
Activity-based segmentation of the outbound leisure tourism market of Saudi Arabia
Mumuni, Alhassan G.
;
Mansour, Mourad
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
3
,
pp. 239-252
Persistent link: https://www.econbiz.de/10010390878
Saved in:
3
The relationship between personal values and tourism behaviour : a segmentation approach
Mehmetoglu, Mehmet
;
Hines, Kjell
;
Graumann, Conny
; …
- In:
Journal of vacation marketing : an international journal
16
(
2010
)
1
,
pp. 17-27
Persistent link: https://www.econbiz.de/10003944887
Saved in:
4
Segmenting special interest visitors to a destination region based on the volume of their expenditures: an application to rail-trail users
Spencer, Daniel M.
- In:
Journal of vacation marketing : an international journal
16
(
2010
)
2
,
pp. 83-95
Persistent link: https://www.econbiz.de/10003975359
Saved in:
5
How information foraging styles relate to tourism demographics and behaviours
Murphy, Jamie
;
Olaru, Doina
- In:
Journal of vacation marketing : an international journal
15
(
2009
)
4
,
pp. 299-309
Persistent link: https://www.econbiz.de/10003905403
Saved in:
6
Segmentation of the senior travel market by the means of travel motivations
Boksberger, Philipp E.
;
Laesser, Christian
- In:
Journal of vacation marketing : an international journal
15
(
2009
)
4
,
pp. 311-322
Persistent link: https://www.econbiz.de/10003905410
Saved in:
7
Solo travel : explorative insights from a mature market (Switzerland)
Laesser, Christian
;
Beritelli, Pietro
;
Bieger, Thomas
- In:
Journal of vacation marketing : an international journal
15
(
2009
)
3
,
pp. 217-227
Persistent link: https://www.econbiz.de/10003874728
Saved in:
8
Exploring tourism experience sought : a cohort comparison of Baby Boomers and the Silent Generation
Lehto, Xinran Y.
;
Jang, Soocheong
;
Achana, Francis T.
; …
- In:
Journal of vacation marketing : an international journal
14
(
2008
)
3
,
pp. 237-252
Persistent link: https://www.econbiz.de/10003745605
Saved in:
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