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~isPartOf:"Kontext- und Numerosity-Effekte bei Versicherungen : experimentelle Ergebnisse zu ausgewählten Fragestellungen"
~type:"article"
~type_genre:"Aufsatz im Buch"
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Decision under risk
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Insurance benefits
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Versicherungsleistung
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Kirsch, Jürgen
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Kontext- und Numerosity-Effekte bei Versicherungen : experimentelle Ergebnisse zu ausgewählten Fragestellungen
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Die Wirkung der Produktpräsentation auf die Abschlussentscheidung und die Entscheidungszufriedenheit bei Versicherungsprodukten
Kirsch, Jürgen
;
Steul-Fischer, Martina
- In:
Kontext- und Numerosity-Effekte bei Versicherungen : …
,
(pp. 15-32)
.
2017
Persistent link: https://www.econbiz.de/10011901091
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How does the presentation of insurance products influence consumers' purchase decisions and decision satisfaction? : experimental results
Kirsch, Jürgen
;
Steul-Fischer, Martina
- In:
Kontext- und Numerosity-Effekte bei Versicherungen : …
,
(pp. 33-81)
.
2017
Persistent link: https://www.econbiz.de/10011901096
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3
Do attribute prominence, number of options, and attributes influence the compromise effect? : experimental results
Kirsch, Jürgen
;
Steul-Fischer, Martina
- In:
Kontext- und Numerosity-Effekte bei Versicherungen : …
,
(pp. 83-118)
.
2017
Persistent link: https://www.econbiz.de/10011901099
Saved in:
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