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~isPartOf:"Legends in marketing"
~person:"Kotler, Philip"
~subject:"Marketing"
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Marketing
Economic history
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Gerald Zaltman
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Marketingmanagement
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Kotler, Philip
Andreasen, Alan R.
2
Varadarajan, Rajan
2
Zaltman, Gerald
2
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1
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Bagozzi, Richard P.
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Legends in marketing
Always learning
7
wi - Wirtschaft
6
The Prentice-Hall series in marketing
3
Does marketing need reform? : fresh perspectives on the future
2
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
Harvard business review : HBR
2
Kellogg on marketing : the marketing faculty of the kellog school of management
2
Pearson one series
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Springer eBook Collection
2
wi / wirtschaft
2
wi wirtschaft
2
Always Learning
1
EBL-Schweitzer
1
H2H Marketing : Case Studies on Human-to-Human Marketing
1
Holt, Rinehart and Winston marketing series
1
Journal of customer behaviour
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Legends in marketing series
1
Macromarketing - a global focus ; Vol. 4
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
Palgrave Executive Essentials
1
Pearson Education International
1
Pearson Global edition
1
Pearson one
1
Perspectives marketing
1
Prentice Hall marketing
1
Prentice-Hall International editions
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Sunrise ... sunset : challenging the myth of industrial obsolescence
1
The Prentice Hall series in marketing
1
The journal of business strategy
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wi - Wirtschaft / Marketing
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ECONIS (ZBW)
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Planned social change and the diffusion of innovation
Zaltman, Gerald
;
Bagozzi, Richard P.
;
Andreasen, Alan R.
; …
-
2018
Persistent link: https://www.econbiz.de/10011899968
Saved in:
2
The social and ethical side of marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503396
Saved in:
3
Broadening the concept and applications of marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503397
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4
Marketing in the new economy
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503398
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5
Globalization and international marketing competition
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503399
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6
Strategic marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503400
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7
Improving the role and practice of marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503401
Saved in:
8
Creating and managing the product mix
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503402
Saved in:
9
Analytical marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503403
Saved in:
10
Marketing theory and orientations
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503404
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