//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Legends in marketing"
~person:"Malhotra, Naresh K."
~type_genre:"Collection of articles written by one author"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing theory
2
Marketingtheorie
2
Market research
1
Marktforschung
1
Naresh K. Malhotra
1
Paul E. Green
1
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Collection of articles written by one author
Reprint
9
Collection of articles of several authors
2
Sammelwerk
2
Sammlung
2
Festschrift
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
2
Author
All
Malhotra, Naresh K.
Sheth, Jagdish N.
44
Wind, Yoram
10
Krishnan, Balaji C.
9
Monroe, Kent B.
8
Green, Paul E.
7
Zaltman, Gerald
6
Rao, Vithala R.
5
Hauser, John R.
2
Jain, Arun K.
2
Kotler, Philip
2
Moskowitz, Howard R.
2
Yadav, Manjit S.
2
Andreasen, Alan R.
1
Arabie, Phipps
1
Bagozzi, Richard P.
1
Barabba, Vincent P.
1
Bell, David R.
1
Bradlow, Eric T.
1
Carmone, Frank J.
1
Coulter, Robin A.
1
Day, George S.
1
DeSarbo, Wayne
1
Della Bitta, Albert J.
1
Deshpandé, Rohit
1
Ding, Min
1
Eshghi, Abdolreza
1
Grewal, Dhruv
1
Grönroos, Christian
1
Hirschman, Elizabeth Caldwell
1
Huber, Joel
1
Hunt, Shelby D.
1
Jaworski, Bernard J.
1
Johnston, Wesley J.
1
Kahn, Barbara E.
1
Kohli, Ajay Kumar
1
Krieger, Abba M.
1
Kukar-Kinney, Monika
1
Kumar, V.
1
LaTour, Kathryn A.
1
more ...
less ...
Published in...
All
Legends in marketing
Legends in consumer behavior
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing research
Green, Paul E.
;
Malhotra, Naresh K.
-
2017
Persistent link: https://www.econbiz.de/10011634312
Saved in:
2
Legends in marketing: Naresh K. Malhotra
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009300114
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->