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~subject:"Öffentlichkeitsarbeit"
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Management decision : MD
Corporate communications : an international journal
36
Corporate reputation review : an international journal
29
Journal of business research : JBR
19
Journal of business ethics : JOBE
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Journal of communication management : an international journal
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Journal of marketing communications
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SpringerLink / Bücher
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Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
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European journal of marketing : EJM
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The journal of brand management : an international journal
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Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
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Corporate reputation review
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Harvard-Business-Manager : das Wissen der Besten
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Marketing intelligence & planning
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International journal of business communication : IJBC ; a publication of the Association of Business Communication
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Journal of business strategy
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Journal of strategic marketing
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Qualitative market research : an international journal
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The handbook of crisis communication
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Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
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Journal of business ethics : JBE
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Journal of communication management
4
Journal of marketing management : MM
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The Academy of Management review : AMR
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The Oxford handbook of corporate reputation
4
Academy of Management journal : AMJ
3
Corporate brand and corporate reputation
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Crisis communication : practical PR strategies for reputation management and company survival
3
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
3
Harvard business review : HBR
3
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
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International studies of management and organization
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Journal of business communication : JBC
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Marketing : ZFP ; journal of research and management
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New media and public relations
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PR-Praxis
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Pakistan journal of commerce and social sciences
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Rhetoric and reputation : some thoughts on corporate dissonance
Bernstein, David
- In:
Management decision : MD
47
(
2009
)
4
,
pp. 603-615
Persistent link: https://www.econbiz.de/10009524548
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2
Corporate brand reputation and brand crisis management
Greyser, Stephen A.
- In:
Management decision : MD
47
(
2009
)
4
,
pp. 590-602
Persistent link: https://www.econbiz.de/10009524549
Saved in:
3
Reflections on corporate reputations
Worcester, Robert
- In:
Management decision : MD
47
(
2009
)
4
,
pp. 573-589
Persistent link: https://www.econbiz.de/10009524551
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