//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Corporate planning"
~subject:"Preiswettbewerb"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing strategy"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Corporate planning
Preiswettbewerb
Marketing management
60
Marketingmanagement
60
Theorie
22
Theory
22
Consumer behaviour
9
Konsumentenverhalten
9
Preismanagement
9
Pricing strategy
9
Competitive strategy
8
Innovation
8
Wettbewerbsstrategie
8
Brand
7
Distribution channel
7
Markenartikel
7
Market entry
7
Markteintritt
7
Vertriebsweg
7
Beziehungsmarketing
5
Game theory
5
Market research
5
Marktforschung
5
Relationship marketing
5
Spieltheorie
5
competitive strategy
5
Operations Research
4
Operations research
4
Preisdifferenzierung
4
Price competition
4
Price discrimination
4
USA
4
United States
4
game theory
4
marketing strategy
4
price discrimination
4
Advertising
3
Competition
3
Decision under uncertainty
3
Entscheidung unter Unsicherheit
3
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Choi, Seung-chan
2
DeSarbo, Wayne
2
Harker, Patrick T.
2
Boleslavsky, Raphael
1
Brown, Gerald G.
1
Cotton, Christopher
1
Day, Diana L.
1
Devinney, Timothy Michael
1
Graves, Glenn W.
1
Gurnani, Haresh
1
Honczarenko, Maria D.
1
Kumar, Subodha
1
Mehra, Amit
1
Raju, Jagmohan Singh
1
Stewart, David W.
1
more ...
less ...
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of marketing
2
Journal of small business and entrepreneurship : JSBE
2
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
2
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
Aus Politik und Zeitgeschichte : APuZ
1
European journal of marketing : EJM
1
European research studies
1
Games and economic behavior
1
Global business and organizational excellence : a review of research & best practices
1
Harvard business review : HBR
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems and e-business management : ISeB
1
International economic review
1
International journal of applied management science
1
International journal of electronic commerce : IJEC
1
International journal of industrial organization
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of strategic business alliances
1
Journal of agricultural and applied economics
1
Journal of retailing
1
Journal of retailing and consumer services
1
Külgazdaság
1
Management and growth : management's creative task in a world of increasing complexity and accelerated growth ; proceedings ; 14th International Management Congress of CIOS (Conseil International pour l'Organisation Scientifique), Rotterdam, September 19 - 23, 1967
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Operations management research : OMR ; advancing practice through theory
1
Strategische Planung
1
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
1
The Rand journal of economics
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
Zeitschrift für Planung : ZP
1
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Demonstrations and price competition in new product release
Boleslavsky, Raphael
;
Cotton, Christopher
;
Gurnani, Haresh
- In:
Management science : journal of the Institute for …
63
(
2017
)
6
,
pp. 2016-2026
Persistent link: https://www.econbiz.de/10011707384
Saved in:
2
Competitive strategies for brick-and-mortar stores to counter "showrooming"
Mehra, Amit
;
Kumar, Subodha
;
Raju, Jagmohan Singh
- In:
Management science : journal of the Institute for …
64
(
2018
)
7
,
pp. 3076-3090
Persistent link: https://www.econbiz.de/10011899711
Saved in:
3
A numerical approach to deriving long-run equilibrium solutions in spatial positioning models
Choi, Seung-chan
- In:
Management science : journal of the Institute for …
38
(
1992
)
1
,
pp. 75-86
Persistent link: https://www.econbiz.de/10001121829
Saved in:
4
New perspectives on strategy research : a view from the management sciences
Day, Diana L.
(
contributor
)
- In:
Management science : journal of the Institute for …
36
(
1990
)
10
,
pp. 1137-1289
Persistent link: https://www.econbiz.de/10001097227
Saved in:
5
Product positioning under price competition
Choi, Seung-chan
- In:
Management science : journal of the Institute for …
36
(
1990
)
2
,
pp. 175-199
Persistent link: https://www.econbiz.de/10001083693
Saved in:
6
Rethinking the product portfolio : a generalized investment model
Devinney, Timothy Michael
- In:
Management science : journal of the Institute for …
34
(
1988
)
9
,
pp. 1080-1095
Persistent link: https://www.econbiz.de/10001059651
Saved in:
7
Design and operation of a multicommodity production distribution system using primal goal decompositon
Brown, Gerald G.
- In:
Management science : journal of the Institute for …
33
(
1987
)
11
,
pp. 1469-1480
Persistent link: https://www.econbiz.de/10001057549
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->