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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Decision under uncertainty"
~subject:"Marktforschung"
~subject:"Price competition"
~subject:"Wettbewerbsstrategie"
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Decision under uncertainty
Marktforschung
Price competition
Wettbewerbsstrategie
Marketing management
60
Marketingmanagement
60
Theorie
22
Theory
22
Consumer behaviour
9
Konsumentenverhalten
9
Preismanagement
9
Pricing strategy
9
Competitive strategy
8
Innovation
8
Brand
7
Distribution channel
7
Markenartikel
7
Market entry
7
Markteintritt
7
Vertriebsweg
7
Beziehungsmarketing
5
Game theory
5
Market research
5
Relationship marketing
5
Spieltheorie
5
competitive strategy
5
Operations Research
4
Operations research
4
Preisdifferenzierung
4
Preiswettbewerb
4
Price discrimination
4
USA
4
United States
4
game theory
4
marketing strategy
4
price discrimination
4
Advertising
3
Competition
3
Corporate planning
3
Entscheidung unter Unsicherheit
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Article
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English
16
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Choi, Seung-chan
2
DeSarbo, Wayne
2
Harker, Patrick T.
2
Raju, Jagmohan Singh
2
Boleslavsky, Raphael
1
Bradlow, Eric T.
1
Caldieraro, Fabio
1
Chan, Tat
1
Ching, Andrew
1
Cotton, Christopher
1
Eliashberg, Jehoshua
1
Feit, Elea McDonnell
1
Gurnani, Haresh
1
Gómez, Miguel I.
1
Hauser, John R.
1
Hippel, Eric von
1
Hong, Yuan
1
Ishihara, Masakazu
1
Kumar, Subodha
1
Kumar, V.
1
Li, Jia
1
Mehra, Amit
1
Nasiry, Javad
1
Ning, Z. Eddie
1
Pancras, Joseph
1
Pierce, Lamar
1
Popescu, Ioana
1
Rao, Vithala R.
1
Roberts, John H.
1
Sriram, S.
1
Steinberg, Richard H.
1
Subramanian, Upender
1
Urban, Glen L.
1
Villas-Boas, J. Miguel
1
Zantedeschi, Daniel
1
Zhang, Z. John
1
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Management science : journal of the Institute for Operations Research and the Management Sciences
Europäische Hochschulschriften / 5
18
Gabler Edition Wissenschaft
12
Industrial marketing management : the international journal for industrial and high-tech firms
12
Journal of business research : JBR
12
Journal of the Academy of Marketing Science
12
Marketing intelligence & planning
10
Journal of strategic marketing
9
Schriften zu Marketing und Management
8
SpringerLink / Bücher
8
Faculty & research / Insead : working paper series
7
Journal of business economics : JBE
7
Berichte aus der Betriebswirtschaft
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
International journal of wine business research : IJWBR
6
European journal of marketing : EJM
5
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of business-to-business marketing
5
Journal of marketing research : JMR
5
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Review of marketing research
5
Springer eBook Collection / Business and Management
5
AMS review : official publication of the Academy of Marketing Science
4
Die Betriebswirtschaft : DBW
4
Entscheidungsunterstützung für ökonomische Probleme
4
European business review : EBR ; the official journal of the International Management Centres, Europe
4
The journal of business & industrial marketing
4
Business horizons
3
DUV / Wirtschaftswissenschaft
3
DUV : Wirtschaftswissenschaft
3
European journal of operational research : EJOR
3
Fundamentals of marketing research ; Vol. 1
3
Gabler Edition Wissenschaft / Marken- und Produktmanagement
3
International journal of business and globalisation : IJBG
3
Journal of business case studies
3
Journal of marketing management : MM
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Management international review : mir ; journal of international business
3
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ECONIS (ZBW)
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1
Following the customers : dynamic competitive repositioning
Ning, Z. Eddie
;
Villas-Boas, J. Miguel
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1002-1018
Persistent link: https://www.econbiz.de/10012878402
Saved in:
2
Demonstrations and price competition in new product release
Boleslavsky, Raphael
;
Cotton, Christopher
;
Gurnani, Haresh
- In:
Management science : journal of the Institute for …
63
(
2017
)
6
,
pp. 2016-2026
Persistent link: https://www.econbiz.de/10011707384
Saved in:
3
Competitive strategies for brick-and-mortar stores to counter "showrooming"
Mehra, Amit
;
Kumar, Subodha
;
Raju, Jagmohan Singh
- In:
Management science : journal of the Institute for …
64
(
2018
)
7
,
pp. 3076-3090
Persistent link: https://www.econbiz.de/10011899711
Saved in:
4
Measuring multichannel advertising response
Zantedeschi, Daniel
;
Feit, Elea McDonnell
;
Bradlow, Eric T.
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2706-2728
Persistent link: https://www.econbiz.de/10011741415
Saved in:
5
The role of brand image and product characteristics on firms' entry and OEM decisions
Caldieraro, Fabio
- In:
Management science : journal of the Institute for …
62
(
2016
)
11
,
pp. 3327-3350
Persistent link: https://www.econbiz.de/10011617130
Saved in:
6
Compensation and peer effects in competing sales teams
Chan, Tat
;
Li, Jia
;
Pierce, Lamar
- In:
Management science : journal of the Institute for …
60
(
2014
)
8
,
pp. 1965-1984
Persistent link: https://www.econbiz.de/10010403593
Saved in:
7
The strategic value of high-cost customers
Subramanian, Upender
;
Raju, Jagmohan Singh
;
Zhang, Z. John
- In:
Management science : journal of the Institute for …
60
(
2014
)
2
,
pp. 494-507
Persistent link: https://www.econbiz.de/10010258777
Saved in:
8
Trade promotion decisions under demand uncertainty : a market experiment approach
Hong, Yuan
;
Gómez, Miguel I.
;
Rao, Vithala R.
- In:
Management science : journal of the Institute for …
59
(
2013
)
7
,
pp. 1709-1724
Persistent link: https://www.econbiz.de/10009784104
Saved in:
9
Measuring the informative and persuasive roles of detailing on prescribing decisions
Ching, Andrew
;
Ishihara, Masakazu
- In:
Management science : journal of the Institute for …
58
(
2012
)
7
,
pp. 1374-1387
Persistent link: https://www.econbiz.de/10009578305
Saved in:
10
Advance selling when consumers regret
Nasiry, Javad
;
Popescu, Ioana
- In:
Management science : journal of the Institute for …
58
(
2012
)
6
,
pp. 1160-1177
Persistent link: https://www.econbiz.de/10009563500
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