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~isPartOf:"Marketing intelligence & planning"
~subject:"Bibliometrie"
~subject:"Konsumentenverhalten"
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Bibliometrie
Konsumentenverhalten
Bibliometrics
11
Systematic literature review
7
Consumer behaviour
6
Literature review
5
Bibliometric analysis
4
Beziehungsmarketing
3
Brand management
3
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3
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Joshipura, Mayank
2
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Phan Tan Luc
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Saha, Raiswa
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1
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Marketing intelligence & planning
Journal of business research : JBR
89
International journal of production research
71
Technological forecasting & social change : an international journal
43
Management review quarterly
41
International journal of production economics
40
International journal of consumer studies
36
Industrial marketing management : the international journal for industrial and high-tech firms
27
European management journal
25
Cogent business & management
22
Total quality management & business excellence
22
European journal of operational research : EJOR
21
Management review quarterly : systematic literature reviews, meta-analyses, and replication studies
21
International journal of contemporary hospitality management
19
Business strategy and the environment
18
Administrative Sciences : open access journal
17
International journal of logistics : research and applications
17
Journal of purchasing and supply management
17
Management research review
17
Review of managerial science : RMS
17
Technovation : the international journal of technological innovation, entrepreneurship and technology management
17
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
16
International journal of project management : the journal of The International Project Management Association
16
Journal of business ethics : JOBE
16
Journal of family business strategy
16
International business review : the official journal of the European International Business Academy
15
International journal of physical distribution & logistics management : IJPD & LM
15
Logistics
15
Journal of knowledge management
14
Psychology & marketing
14
Tourism management perspectives : TMP
14
Transportation research / E : an international journal
14
Benchmarking : an international journal
13
International journal of hospitality management
13
International review of financial analysis
13
Journal of industrial engineering and management : JIEM
13
Supply chain management : an international journal
13
Human resource management review
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
The international journal of logistics management
12
The journal of business & industrial marketing
12
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ECONIS (ZBW)
11
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date (oldest first)
1
Two decades of brand hate research : a review and research agenda
Kumar, Ramesh J.
;
Jebarajakirthy, Charles
;
Maseeh, …
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 763-789
Persistent link: https://www.econbiz.de/10014332144
Saved in:
2
Role of product advantage in shaping product outcome : a hybrid review
Kalro, Hitesh
;
Joshipura, Mayank
- In:
Marketing intelligence & planning
42
(
2024
)
3
,
pp. 534-552
Persistent link: https://www.econbiz.de/10015056885
Saved in:
3
Augmented reality in marketing : a close look at the current landscape and future possibilities
Javeed, Syed
;
Rasool, Gowhar
;
Pathania, Anjali
- In:
Marketing intelligence & planning
42
(
2024
)
4
,
pp. 725-745
Persistent link: https://www.econbiz.de/10015056899
Saved in:
4
Influence of website quality on online impulse buying behaviour : a systematic review of literature
Kathuria, Aastha
;
Bakshi, Apurva
- In:
Marketing intelligence & planning
42
(
2024
)
5
,
pp. 816-849
Persistent link: https://www.econbiz.de/10015056909
Saved in:
5
Celebrity endorser scandal : a
literature
review
and future research agenda
Wei, Keshan
- In:
Marketing intelligence & planning
42
(
2024
)
5
,
pp. 850-870
Persistent link: https://www.econbiz.de/10015056912
Saved in:
6
Luxury experience and consumer behavior : a
literature
review
Gupta, Damini Goyal
;
Shin, Hyunju
;
Jain, Varsha
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 199-213
Persistent link: https://www.econbiz.de/10014253348
Saved in:
7
Product attributes and benefits : integrated framework and research agenda
Kalro, Hitesh
;
Joshipura, Mayank
- In:
Marketing intelligence & planning
41
(
2023
)
4
,
pp. 409-426
Persistent link: https://www.econbiz.de/10014313028
Saved in:
8
Synthesis of forty years of brand crisis literature
Chandrasekar, Kalpana
;
Rehman, Varisha
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 525-543
Persistent link: https://www.econbiz.de/10014313056
Saved in:
9
Charting the intellectual structure of customer experience research
Kumar, Prashant
;
Hollebeek, Linda D.
;
Kar, Arpan Kumar
; …
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 31-47
Persistent link: https://www.econbiz.de/10013532105
Saved in:
10
Customer brand co-creation on social media : a systematic review
Le Quynh Hoa
;
Phan Tan Luc
;
Thu Hang Hoang
- In:
Marketing intelligence & planning
40
(
2022
)
8
,
pp. 1038-1053
Persistent link: https://www.econbiz.de/10013393642
Saved in:
1
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