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~isPartOf:"Marketing intelligence & planning"
~subject:"Kundenzufriedenheit"
~subject:"Markenimage"
~subject:"Satisfaction"
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Kundenzufriedenheit
Markenimage
Satisfaction
Brand loyalty
5
Markentreue
5
Beziehungsmarketing
4
Brand
4
Brand image
4
Brand management
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenartikel
4
Markenführung
4
Relationship marketing
4
Brand awareness
1
Brand equity
1
Brand experience
1
Brand value
1
Consumer-brand relationships
1
Customer retention
1
Customer satisfaction
1
Emerging devices
1
Emerging economies
1
Environmental consciousness
1
Generation Y
1
Green brand image
1
Green brand loyalty
1
Green perceived risk
1
Kundenbindung
1
Perceived quality
1
Place attachment
1
Place loyalty
1
Place marketing
1
Place-based brand
1
SEM
1
Schwellenländer
1
Self-expressive benefits
1
Smartphones/tablets
1
Standortmarketing
1
Structural equation model
1
Strukturgleichungsmodell
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Athanasopoulou, Pinelopi
1
Augusto, Mário Gomes
1
Bang, Nguyen
1
Barrett, Nigel J.
1
Cardinale, Sylvia
1
Giovanis, Apostolos
1
Leckie, Civilai
1
Lin, Chia-Ling
1
Lisboa, João Veríssimo
1
Lobo, Antonio
1
Melewar, T. C.
1
Miller, Kenneth E.
1
Nguyen, Tho D.
1
Torres, Pedro Marcelo
1
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Marketing intelligence & planning
Journal of retailing and consumer services
21
The journal of product & brand management
21
The journal of brand management : an international journal
18
Journal of business research : JBR
16
Asia Pacific journal of marketing and logistics
11
International journal of hospitality management
11
International journal of internet marketing and advertising : IJIMA
7
European journal of marketing : EJM
6
Cogent business & management
5
International journal of contemporary hospitality management
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Global business review
4
International journal of Indian culture and business management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of hospitality marketing & management
4
Journal of international consumer marketing
4
Journal of marketing management : MM
4
Psychology & marketing
4
The IUP journal of brand management : IJBRM
4
The journal of consumer marketing
4
Australasian marketing journal
3
Business analyst : a refereed journal of Shri Ram College of Commerce
3
International journal of consumer studies
3
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
3
International marketing review
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing analytics : JMA
3
Journal of marketing communications
3
Journal of promotion management : innovations in planning and applied research
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Journal of strategic marketing
3
Marketing theory
3
Pakistan journal of commerce and social sciences
3
The journal of business & industrial marketing
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
European journal of marketing
2
Future Business Journal
2
Global journal of business research : GJBR
2
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ECONIS (ZBW)
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1
Green brand benefits and their influence on brand loyalty
Lin, Chia-Ling
;
Lobo, Antonio
;
Leckie, Civilai
- In:
Marketing intelligence & planning
35
(
2017
)
3
,
pp. 425-440
Persistent link: https://www.econbiz.de/10011707001
Saved in:
2
Gen Y-ers’ brand loyalty drivers in emerging devices
Giovanis, Apostolos
;
Athanasopoulou, Pinelopi
- In:
Marketing intelligence & planning
35
(
2017
)
6
,
pp. 805-821
Persistent link: https://www.econbiz.de/10011797980
Saved in:
3
Place-based brand experience, place attachment and loyalty
Cardinale, Sylvia
;
Bang, Nguyen
;
Melewar, T. C.
- In:
Marketing intelligence & planning
34
(
2016
)
3
,
pp. 302-317
Persistent link: https://www.econbiz.de/10011570770
Saved in:
4
Determining the causal relationships that affect consumer-based brand equity : the mediating effect of brand loyalty
Torres, Pedro Marcelo
;
Augusto, Mário Gomes
;
Lisboa, …
- In:
Marketing intelligence & planning
33
(
2015
)
6
,
pp. 944-956
Persistent link: https://www.econbiz.de/10011447747
Saved in:
5
Brand loyalty in emerging markets
Nguyen, Tho D.
;
Barrett, Nigel J.
;
Miller, Kenneth E.
- In:
Marketing intelligence & planning
29
(
2011
)
3
,
pp. 222-232
Persistent link: https://www.econbiz.de/10009156895
Saved in:
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