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~isPartOf:"Marketing letters : a journal of research in marketing"
~language:"eng"
~subject:"India"
~subject:"Internet"
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Online retailing
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Marketing letters : a journal of research in marketing
Journal of internet commerce
27
International journal of electronic marketing and retailing : IJEMR
18
Electronic commerce research
16
Journal of retailing and consumer services
16
Information systems research : ISR
15
Journal of management information systems : JMIS
15
International journal of retail & distribution management
14
Management science : journal of the Institute for Operations Research and the Management Sciences
14
International journal of business information systems : IJBIS
13
Journal of business research : JBR
13
Electronic markets : benefits, costs and risks
11
International journal of e-business research : an official publication of the Information Resources Management Association
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
11
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
Global business review
9
International journal of internet marketing and advertising : IJIMA
9
The journal of services marketing
8
International journal of electronic commerce : IJEC
7
Journal of education for business
7
Journal of international consumer marketing
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Electronic commerce research and applications
6
Electronic markets : EM ; the international journal of electronic commerce and business media
6
Information systems and e-business management : ISeB
6
International journal of business innovation and research : IJBIR
6
International journal of electronic business
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Management information systems : mis quarterly
6
Applied economics letters
5
Electronic commerce : B2C strategies and models
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Electronic markets : the international journal on networked business
5
International journal of Indian culture and business management
5
International journal of Indian culture and business management : IJICBM
5
International journal of electronic finance : IJEF
5
International journal of networking and virtual organisations : IJNVO
5
International journal of production research
5
International journal of technology marketing : IJTMkt
5
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
Using technology to bring online convenience to offline shopping
Dekimpe, Marnik G.
;
Geyskens, Inge
;
Gielens, Katrijn
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
1
,
pp. 25-29
Persistent link: https://www.econbiz.de/10012229440
Saved in:
2
The impact of online word-of-mouth on television show viewership : an inverted U-shaped temporal dynamic
Cadario, Romain
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 411-422
Persistent link: https://www.econbiz.de/10011399060
Saved in:
3
The impact of consumer avatars in Internet retailing on self-congruity with brands
Aguirre-Rodriguez, Alexandra
;
Bóveda-Lambie, Adriana M.
; …
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 631-641
Persistent link: https://www.econbiz.de/10011399164
Saved in:
4
Network externalities in online video games : an empirical analysis utilizing online product ratings
Liu, Yong
;
Mai, Enping
;
Yang, Jun
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 679-690
Persistent link: https://www.econbiz.de/10011399213
Saved in:
5
How do firms make money selling digital goods online?
Lambrecht, Anja
;
Goldfarb, Avi
;
Bonatti, Alessandro
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010401317
Saved in:
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