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~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Brand image"
~subject:"Food"
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Brand image
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1996-1998
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Marketing letters : a journal of research in marketing
Food policy : economics planning and politics of food and agriculture
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Journal of business research : JBR
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Journal of food products marketing
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Journal of the Academy of Marketing Science
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International journal of consumer studies
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International journal of hospitality management
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Journal of international consumer marketing
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Handbook on cross-cultural marketing
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The pitfall of nutrition facts label fluency : easier-to-process nutrition information enhances purchase intentions for unhealthy food products
Gomez, Pierrick
;
Werle, Carolina O. C.
;
Corneille, Olivier
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10011653713
Saved in:
2
The joint effects of advertising and product trial : a source-monitoring perspective
Kum, Doreen
;
Lee, Yih Hwai
- In:
Marketing letters : a journal of research in marketing
22
(
2011
)
3
,
pp. 213-226
Persistent link: https://www.econbiz.de/10009305528
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