//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing mix decisions : new perspectives and practices"
~subject:"Relationship marketing"
~subject:"Werbung"
~type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing mix"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Werbung
Beziehungsmarketing
1
Distribution costs
1
Lieferantenmanagement
1
Marketing management
1
Marketingmanagement
1
Supplier relationship management
1
USA
1
United States
1
Vertriebskosten
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Fallstudie
Aufsatz im Buch
1
Book section
1
Case study
1
Language
All
English
1
Author
All
Kumar, V.
1
Published in...
All
Marketing mix decisions : new perspectives and practices
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
3
Gabler Edition Wissenschaft
2
Always learning
1
Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
1
Digitale Fachbibliothek
1
Diversity in European marketing : text and cases
1
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
1
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
1
International journal of management & enterprise development : IJMED
1
International journal of quality and service sciences
1
Journal of marketing communications
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Journal of targeting, measurement and analysis for marketing
1
Market orientation : transforming food and agribusiness around the customer
1
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
1
Schriftenreihe des Energie-Forschungszentrums Niedersachsen
1
Social Branding : Strategien - Praxisbeispiele - Perspektiven
1
The journal of business & industrial marketing
1
Verkehrsdienstleistungsmarketing : marktorientierte Unternehmensführung bei der Deutschen Bahn AG
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Optimal allocation of marketing mix resources : B2C and B2B case studies
Kumar, V.
- In:
Marketing mix decisions : new perspectives and practices
,
(pp. 113-153)
.
2008
Persistent link: https://www.econbiz.de/10003769437
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->