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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Strategic corporate communication in the digital age"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Sales promotion"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Strategic corporate communication in the digital age
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
7
Journal of business research : JBR
6
Journal of retailing
4
International journal of retail & distribution management
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Consumer behavior analysis : (a) rational approach to consumer choice
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing letters : a journal of research in marketing
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Asia Pacific journal of marketing and logistics
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Diskussionspapiere der Europa-Universität Viadrina Frankfurt (Oder), Fakultät Wirtschaftswissenschaften
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Gadjah Mada international journal of business
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International Series in Operations Research & Management Science
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International business and economics research journal
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International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
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International journal of applied business and economic research
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International journal of economics and finance
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International journal of electronic marketing and retailing : IJEMR
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International journal of management, economics and social sciences : IJMESS
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Journal of Islamic marketing
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Journal of Islamic marketing : JIMA
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Journal of advertising research
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Journal of agricultural & food industrial organization
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Journal of consumer behaviour : an international research review
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Journal of marketing communications
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Journal of marketing management : MM
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Journal of marketing research : JMR
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Large-scale retailers, digital media and in-store communications
Riboldazzi, Sabina
;
Capriello, Antonella
- In:
Strategic corporate communication in the digital age
,
(pp. 145-160)
.
2021
Persistent link: https://www.econbiz.de/10012491525
Saved in:
2
Large-scale retailers, digital media and in-store communications
Riboldazzi, Sabina
;
Capriello, Antonella
- In:
Strategic corporate communication in the digital age
,
(pp. 145-160)
.
2021
Persistent link: https://www.econbiz.de/10012491561
Saved in:
3
How does visual merchandising in fashion retail stores affect consumers' brand attitude and purchase intention?
Park, Hyun Hee
;
Jeon, Jung Ok
;
Sullivan, Pauline
- In:
The international review of retail, distribution and …
25
(
2015
)
1
,
pp. 87-104
Persistent link: https://www.econbiz.de/10010502832
Saved in:
4
Displays signs and involvement : the visual path to purchase intention
Behe, Bridget K.
;
Zhao, Jing
;
Sage, Lynne
;
Huddleston, …
- In:
The international review of retail, distribution and …
23
(
2013
)
5
,
pp. 511-522
Persistent link: https://www.econbiz.de/10010222157
Saved in:
5
Nonverbal stimuli in a virtual aisle : does the shelf you choose matter?
Porcheddu, Daniele
;
Usai, Antonio
;
Venturi, Alberto
- In:
The international review of retail, distribution and …
21
(
2011
)
3
,
pp. 215-231
Persistent link: https://www.econbiz.de/10009260852
Saved in:
6
In-store media and distribution channel coordination
Dukes, Anthony
;
Liu, Yunchuan
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
1
,
pp. 94-107
Persistent link: https://www.econbiz.de/10003973178
Saved in:
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